Here's how to pre-order a Tesla Model 3
Kevork Djansezian/Getty Images
Tesla CEO Elon Musk just passed off a bit more information about the upcoming launch; pre-orders will begin on March 31, the same day as the reveal, and require a $1,000 deposit.
There won't be a "signature series" for this entry-level EV. That option was offered on the Model S and Model X when they went on pre-order years ago.
Signature models were among the first to roll out of the factory, and they were loaded - in features and in price.
A signature Model X costs over $130,000 new.
Here's what Musk tweeted late Wednesday:
Model 3 reservations ($1000 down) will be accepted in Tesla stores on March 31 and online April 1
- Elon Musk (@elonmusk) February 11, 2016
No signature series for Model 3. Same reservation amount for all.
- Elon Musk (@elonmusk) February 11, 2016
Model 3 is an important platform for the electric-car company that's best known for its Model S sedan and Model X SUV. The S and X are both immensely capable luxury automobiles to be sure - but they're out of reach for the average car buyer.
Screenshot via YouTube
In short, the Model 3's $35,000 estimated price tag opens Tesla up to a far greater segment of the market, and potentially sets the company up for greater sales volume. That could ultimately help Tesla cross over into mass-market territory.
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