Cookies on the Business Insider India website

Business Insider India has updated its Privacy and Cookie policy. We use cookies to ensure that we give you the better experience on our website. If you continue without changing your settings, we\'ll assume that you are happy to receive all cookies on the Business Insider India website. However, you can change your cookie setting at any time by clicking on our Cookie Policy at any time. You can also see our Privacy Policy.

17 Tricks Stores Use To Make You Spend More Money

Alison Griswold,Gus LubinJan 10, 2014, 02:22 IST

Citymart.com via www.flickr.com creative commonsWhy the checkout counter is so profitable.Accidentally buy much more than you intended?

You may not have been planning on it, but the store certainly was. From supermarkets to clothing boutiques, shopping hubs are carefully engineered to get you to spending the most money possible.

Want to beat retailers at their own game? Then you'd better learn how they think.