Now, you can see products trending in your locality in Grofers latest app version
Advertisement
In a bid to make the process of ordering products easier, e-commerce mobile application Grofers has released a new version of its app on both Android and iOS platforms that will allow users to see on their phones the trending searches and categories selling in their neighborhood.
It simply means users can now discover the highest selling products (and categories like electronics, bakery etc) in their locality. More importantly, it will allow merchants and brands to study the demand and push special offers locality-wise accordingly which will play a crucial role in bolstering sales in the upcomingDiwali season.
Notably, the categories of products in theGrofers app has been expanded from groceries, fresh fruits and vegetables to cosmetics, mobiles and accessories, bakery items and flowers.
"With the latest app update (version 2.0), we bring a fresh experience that makes the process easier. Right on the home screen a user can discover the key merchants, trending products and product categories in their locality. Beyond that, adding products to your cart just takes a tap or two,” said Varun Khurana, Chief Technology Officer at Grofers.
Another new feature showcases products from different brands at cheap rates to make sure the brand stores are available to a wider cross section of the users. Existing brand stores on the app include stores for Haldiram’s, Magnum Ice Cream, Wildcraft, Prestige among others.
With this new version, Grofers has collaborated with all its payment partners - Citrus Wallet, MobiKwik and PayUmoney - in an effort to create smoother payment process.
Significantly, Grofers was one of the first e-commerce player to get theiPhone 6s into the hands of its consumers, by delivering it on the midnight of its launch on October 15. It was founded on December 26, 2013 by Saurabh Kumar and Albinder Dhindsa and is currently operational in 26 cities.
Advertisement
It simply means users can now discover the highest selling products (and categories like electronics, bakery etc) in their locality. More importantly, it will allow merchants and brands to study the demand and push special offers locality-wise accordingly which will play a crucial role in bolstering sales in the upcoming
Notably, the categories of products in the
"With the latest app update (version 2.0), we bring a fresh experience that makes the process easier. Right on the home screen a user can discover the key merchants, trending products and product categories in their locality. Beyond that, adding products to your cart just takes a tap or two,” said Varun Khurana, Chief Technology Officer at Grofers.
Another new feature showcases products from different brands at cheap rates to make sure the brand stores are available to a wider cross section of the users. Existing brand stores on the app include stores for Haldiram’s, Magnum Ice Cream, Wildcraft, Prestige among others.
Advertisement
Significantly, Grofers was one of the first e-commerce player to get the
Advertisement
- Colon cancer rates are rising in young people. If you have two symptoms you should get a colonoscopy, a GI oncologist says.
- I spent $2,000 for 7 nights in a 179-square-foot room on one of the world's largest cruise ships. Take a look inside my cabin.
- An Ambani disruption in OTT: At just ₹1 per day, you can now enjoy ad-free content on JioCinema
- In second consecutive week of decline, forex kitty drops $2.28 bn to $640.33 bn
- SBI Life Q4 profit rises 4% to ₹811 crore
- IMD predicts severe heatwave conditions over East, South Peninsular India for next five days
- COVID lockdown-related school disruptions will continue to worsen students’ exam results into the 2030s: study
- India legend Yuvraj Singh named ICC Men's T20 World Cup 2024 ambassador
- JNK India IPO allotment date
- JioCinema New Plans
- Realme Narzo 70 Launched
- Apple Let Loose event
- Elon Musk Apology
- RIL cash flows
- Charlie Munger
- Feedbank IPO allotment
- Tata IPO allotment
- Most generous retirement plans
- Broadcom lays off
- Cibil Score vs Cibil Report
- Birla and Bajaj in top Richest
- Nestle Sept 2023 report
- India Equity Market