FROM ABU DHABI TO ICELAND: 20 Incredible Places Brands Paid To Send Instagrammers
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Jul 26, 2021, 12:48 IST
ABU DHABI: Puma flew Brian DiFeo (@bridif, 131K followers) and a few other lucky Instagrammers to Abu Dhabi for the Volvo Ocean Race.
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MIAMI: The Volvo race had many different legs around the world. Sam Horine took this shot as the boats went from Miami to Portugal.
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INDIA: But Horine, who has 223K people following him at @samhorine, has gone all over the world. Louis XIII sent him to India for its product launch.
SUNDANCE: He attended the Sundance Film Festival as an ambassador for Hudson Jeans.
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VEGAS: And Sony sent him to Las Vegas to take pictures with the NEX-5r for CES.
FRANCE: Audi flew Jonathan Nafarrete (@jonathan360) to Le Mans to photograph a race. Here's a track-side tire change.
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ISRAEL: A group of leading Instagrammers were sent to Israel for a "Once In A Lifetime" trip organized by Tel Aviv University.
In fact, Israeli president Shimon Peres took a picture of 199K Instagram follower Bex Finch (@bexfinch).
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HAITI: Finch also went to Port-au-Prince for the group Artists for Peace.
WISCONSIN: Finch has been sent around the world for her Instagram skills. She created the hashtag #fromwhereistand. Bon Iver, the band, brought her from San Francisco to the Wisconsin cabin where singer Justin Vernon recorded his first album to shoot him under her feet.
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BERLIN: She also visited Berlin while chronicling the band Grizzly Bear's tour.
SCOTLAND: Johnnie Walker sent Brooklyn-based Chris Ozer (@chrisozer, 338K followers) to Scotland to show off its brand's heritage.
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ICELAND: Johnnie Walker also sent Eelco Roos, an IT specialist at IBM Amsterdam with 223K followers, to Iceland for a company event.
The Icelandic tourism ministry also flew Cole Rise (@colerise, 433K followers) to the country.
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BELGIUM: Tourism companies love to utilize influential Instagrammers. Visit Flanders sent Roos to Belgium to take some pictures of the city.
SPAIN: The Catalan Tourism Board invited Ozer and a group of Instagram photogs to promote the region. Here's the view from the Pyrenees.
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THE UK: Adam Senatori (315K followers), a commercial pilot and Instagram enthusiast, was flown to London and Wales to shoot for GE Aviation.
YELLOWSTONE: National Geographic sent Rise to Yellowstone. He was later asked to be a judge of its Instagram contest.
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LONDON FASHION WEEK: Mike Kus, based in Chichester, UK, was hired to take over Burberry's account during London fashion week. He has 457 followers at @mikekus.
SAN FRANCISCO: Nike flew Instagrammers from across the country to San Franisco to participate in a race using the hashtag #ProjectFlySF. Here's Jared Chambers' (@jaredchambers, 127K fans) view of the city from above.
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CROSS-COUNTRY BY AIR: Delta flew Steph Goralnick (@sgoralnick, 327K followers) from JFK to LAX to promote its nonstop service. Perks also included "gourmet food and wine tastings, followed by an action-packed evening in LA with private performances by Aziz Ansari and the band FUN, a dinner at NOBU in Malibu hosted by the executive chef himself, and a night in a Beverly Hills hotel designed by Philippe Starck."
CROSS-COUNTRY BY CAR: Honda sent a group of three Instagrammers from New York's Mobile Media Lab on a road trip from Manhattan to Austin, Texas, for SXSW.