TOP STORY
Bombay High Court permits Sebamed ads targeting Dove with no changes and asks to put an end on Lux’s comparison with Rin
- The
Bombay High Court permits Sebamed ads targeting Dove with no changes and asks to put an end on Lux’s comparison with Rin. - Sebamed had earlier blamed Hindustan Unilever for taking the matter to court without giving a prior notice.
- The Bombay High Court had passed an injunction order on January 11 after HUL took Sebamed’s campaign that took a dig at the company’s soap range to the court restraining its campaign from all mediums.
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Biiggbang Amusement's Sudip Mukherjee on his thought behind launching the platform...
Here is how has the pandemic has affected Indian consumers food habits, according to TBWA India Report...
Spanish Football league – LaLiga, grew 15% in sponsorship...
Adept at having a two-way conversation, persuasive (read media pitching) and keeping the audience engaged, are key PR qualities...
Bhuvan Bam records a milestone high of 20 Million subscribers ...
On Signal, privacy isn’t an ‘optional mode’: Signal’s COO Aruna Harder...
WHAT'S HAPPENING
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Hi! Welcome to the Insider Advertising daily for January 14. I'm Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this ...
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The Bombay High Court on January 11 passed an injunction order after HUL took Sebamed’s campaign that took a dig at the company’s soap range to the court restr...
Hi and welcome to this weekly edition of Insider Advertising, where I break down the big stories in media and advertising. I'm Lucia Moses, deputy editor. Reme...
The recent ad war between Sebamed and HUL that caught everyone’s attention has come to a halt for now. The Bombay High Court held that the FMCG giant has made ...
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Hi! Welcome to the Insider Advertising daily for January 12. I'm Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this ...
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Hi! Welcome to the Insider Advertising daily for January 11. I'm Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this ...
A division bench of Justice Tanaji V Nalawade and Justice Mukund G Sewlikar passed the judgment on January 5 on a criminal writ plea filed by Rajendra Ganpatra...
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Hi! Welcome to the Insider Advertising daily for January 19. I'm Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this newsletter in your inbox every weekday. ...
Publicis is the third-largest advertising company by revenue, with clients including Disney, Kraft Heinz, and Samsung. It's outperformed bigger rivals WPP and Omnicom in recent months thanks to a str...
Raj Shamani, Founder of Shamani Industries writes how digital marketing will revolutionise FMCG this year. He pens down a few trends that would dominate the FMCG market and shares how digital marketi...
Rob Reilly, who is currently Global Creative Chairman of McCann Worldgroup, is now promoted to the role of Global Chief Creative Officer. Before moving to McCann in 2014, Rob was Partner and Worldwid...
Hi! Welcome to the Insider Advertising daily for January 14. I'm Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this newsletter in your inbox every weekday. ...
Hi and welcome to this weekly edition of Insider Advertising, where I break down the big stories in media and advertising. I'm Lucia Moses, deputy editor. Remember you can sign up to get this newslet...
In this new year, we want to crystal gaze into what the year has in store for the industry. With the digital advertising industry changing at a rapid pace, throwing a new set of challenges every day,...
The ad war between Sebamed and Dove intensifies as HUL plans to take suitable legal action against the former. Sebamed released a print ad and digital commercials taking a direct dig at HUL’s Dove. H...
A division bench of Justice Tanaji V Nalawade and Justice Mukund G Sewlikar passed the judgment on January 5 on a criminal writ plea filed by Rajendra Ganpatrao Ambhore, a 45-year-old teacher. As per...
Bangalore-based Aisle was launched six years ago and has 10 employees. It has now launched a campaign celebrating the Indian-way of romance.Homegrown dating app Aisle has launched ‘One by Two’ campaign. It aims to celebrate the old school ...
Hello everyone! Welcome to this weekly roundup of stories from Insider from Business co-Editor in Chief Matt Turner. Subscribe here to get this newsletter in your inbox every Sunday. Read on for more on Trump administration staffers gettin...
Hi! Welcome to the Insider Advertising daily for January 15. I'm Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this newsletter in your inbox every weekday. Send me feedback or tips at LJohnson@bus...
Pampers’ latest reminds the audience that it takes two to raise a child. Conceptualised by Leo Burnett, Pampers’ ad gets Indian dads to coach new dad Virat Kohli. Indian cricket team captain Virat Kohli and his wife Anushka Sharma were ble...
Since its launch in 1982, Eureka Forbes has almost become synonymous with the water purifier and vacuum cleaner category. Recently, it re-branded itself, for the first time since its launch. We speak to Marzin Shroff, CEO and Managing Dire...
Amazon Prime’s latest social media campaign ‘Missing Me’ reminded us of Flipkart’s ‘WherestheF’ campaign from September 2020. This made us wonder if social media has normalised stealing original ideas in the name of ‘trends.’ We reached out to experts to understand ...
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Hi, this is Amanda Perelli and welcome back to Insider Influencers, our weekly rundown on the influencer and creator economy. Sign up for the newsletter here. Before we get started, I want to first introduce a new reporter on the business ...
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The Bombay High Court on January 11 passed an injunction order after HUL took Sebamed’s campaign that took a dig at the company’s soap range to the court restraining its campaign from all mediums. However, Sebamed wasn’t given a prior noti...
The recent ad war between Sebamed and HUL that caught everyone’s attention has come to a halt for now. The Bombay High Court held that the FMCG giant has made a strong prima facie case for grant of ad-interim relief. The matter will now co...
TV advertising saw a good revival in H2 2020. Hindustan Unilever was the biggest advertiser in 2020 with a 30% growth in ad volumes over 2019, followed by the Reckitt Benckiser Group, with their ad volumes growing by 37% in 2020 over 2019.In a challenging year for I...
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Hi! Welcome to the Insider Advertising daily for January 11. I'm Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this newsletter in your inbox every weekday. Send me feedback or tips at LJohnson@businessinsider.com. Today's n...
As we enter a brand new year, we want to crystal gaze into what the year holds for us. In today’s feature, experts from the Influencer Marketing Industry tell us a few key trends and opportunities that the industry will bring forth as we move forward in 2021. 2020 p...
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