+

Cookies on the Business Insider India website

Business Insider India has updated its Privacy and Cookie policy. We use cookies to ensure that we give you the better experience on our website. If you continue without changing your settings, we\'ll assume that you are happy to receive all cookies on the Business Insider India website. However, you can change your cookie setting at any time by clicking on our Cookie Policy at any time. You can also see our Privacy Policy.

Close
HomeQuizzoneWhatsappShare Flash Reads
 

An Astounding Chart That Shows How Apple Has Beaten Microsoft's Windows Monopoly

Jan 8, 2014, 20:03 IST

This chart from Morgan Stanley illustrates how Apple has invaded people's lives.

Advertisement

There was time when Microsoft had 95% of the computing market, and Apple was fighting for its life. (That time is quickly turning into old history, but for some of us it feels like yesterday.)

At that point, only a sliver of people had Apple products in their lives. Households were pretty much either Apple houses or Microsoft houses.

Complimentary Tech Event
Transform talent with learning that works
Capability development is critical for businesses who want to push the envelope of innovation.Discover how business leaders are strategizing around building talent capabilities and empowering employee transformation.Know More

Today, everything's different. You can own a Windows-based PC and an iPhone or iPad.

This chart shows that 70% of people with Windows products have an Apple product in their homes.

Advertisement

Apple couldn't win the PC game, so it changed the game, introducing the iPod, then the iPhone, and then the iPad.

Today, Apple is the world's most valuable company, and Microsoft is trying to catch up in personal computing.

Morgan Stanley

Next Article