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Brit Morin, the Martha Stewart of Silicon Valley, just raised $23 million for her DIY site

May 22, 2015, 03:51 IST

Brit Media, best known for its lifestyle site Brit + Co., has raised $23 million, according to a form filed Thursday with the SEC.

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A spokesperson for founder and CEO Brit Morin confirmed the round with Business Insider.

Brit + Co. features articles, recipes, and tutorials for skills like knitting, hand-lettering, and 3D printing.

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The site also has an ecommerce component, selling DIY boxes called "Brit Kits" and other home decor.

According to the SEC filing, Lisa Lambert of Intel Capital has joined the company's board.

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Morin has been dubbed the "Martha Stewart of Silicon Valley" due to her unique combination of tech savvy and craftiness.

Morin is a former employee of Apple and Google. Her husband, Dave Morin, is a former Facebook employee and the founder of social networking app Path.

Brit + Co. previously raised $7.6 million in funding from Index Ventures, Cowboy Ventures, Lerer Ventures, Marissa Mayer, and Oak Investment Partners.

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