Cars after smartphones? Chinese auto major to debut in India
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The vehicles would be sold in India by
SAIC will be acquiring General Motors' factory at Halol in Gujarat and has already obtained Competition Commission of India's approval for the same.
Also read: Half a dozen international car makers are hoping to enter the Indian market. Here’s why
However, there are some unsettled labour issues at the General Motors’ plant, which could prove to be a roadblock for SAIC. If the issues get resolved by the middle of next month, it would take over the plant as early as in April. This could mean that the first vehicle would be ready to be rolled out from the plant late next year or early 2019.
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Also read: Here’s how young India is buying cars
Even though it’s true that Chinese products sell like hot cakes in the Indian market, buyers are apprehensive when it comes to motors, maybe because of quality concerns, say experts.
However, once they convince consumers about quality, the low cost of Chinese products would play a huge role in their success in the cost-conscious Indian market, even posing a challenge to established players like Maruti Suzuki.
As per reports, SAIC has hired KPMG to study the Indian market, while PwC was hired to study the cost of the GM plant. Other than these two players, EY was also hired to assist in finalising suppliers.
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