Marvel's 'Secret Invasion' series used AI to create its intro sequence and some fans are furious

• Marvel's "Secret Invasion" premiered on Wednesday, and its opening credits were made with AI.
• Fans have expressed frustration with Marvel's choice to employ AI for the credit art.

The Marvel Cinematic Universe's "Secret Invasion," a Disney+ series based on the comic book storyline of the same name, premiered on Wednesday, and the inclusion of Artificial Intelligence sequences in the show's opening credits has left fans furious with the content giant.

Ali Selim, director and executive producer of "Secret Invasion," told Polygon that AI was used in the intro sequence produced by Method Studios.

"When we reached out to the AI vendors, that was part of it — it just came right out of the shape-shifting, Skrull world identity, you know? Who did this? Who is this?" Selim told Polygon.

Selim admitted he doesn't quite "understand" how the AI in his opening credits works but said he was amazed at what the AI studio could create that would translate into his show.

"We would talk to them about ideas and themes and words, and then the computer would go off and do something. And then we could change it a little bit by using words, and it would change," Selim said, according to Polygon.

Marvel and Method Studios did not immediately respond to Insider's requests for comment on the way AI was used in the show's opening credits.

Following the drop of the first episode, fans took to Twitter to express distaste for Marvel's choice to use AI instead of hiring artists to create the opening sequence, as the rise of AI threatens to replace workers across many fields.

"It's actually over," director Brian Long said on Twitter in response to the AI graphics.

Jon Lam, an artist with credits on X-Men and Valorant, pointed to the ongoing Writer's Guild of America Strike. The Guild is currently striking for a contract that includes protections against AI replacing its members.

"I will be boycotting Secret Invasion," Lam wrote on Twitter. "A slap in the face of artists and the WGA strike."

—Jon Lam #CreateDontScrape (@JonLamArt) June 21, 2023

"Think about all the amazing intros created by REAL HUMANS!!!" Long said in another tweet.

Matt Ramos called the use of AI in the show's opening credits "horrifying" in a Twitter post.

"This feels like just the beginning of A.I. overtaking the jobs of passionate artists. It's disgusting & the ultimate turnoff," Ramos wrote.

In another tweet, Ramos added, "How did we go from 2 of the most soulful superhero projects that are beloved by EVERYONE and where every single frame was infused with so much love by it's creators," referring to the "Spiderverse" and "Guardians of the Galaxy" franchises, "to getting Secret Invasion that uses A.I. art?"

Other fans thought the AI credits were straight-up ugly.

"Marvel really used A.I. to create the ugliest fucking intro known to man, they couldn't afford to hire a comicbook artists???" user @DynamoSuperX said.

"This is an embarrassing new low," @CountVolpe said. "i can't believe marvel is proudly using the same visual gag that little kids use in tiktoks for fun."