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Facebook just revealed that a huge hack affected 30 million people, and Wall Street doesn't seem to care

Oct 13, 2018, 00:02 IST

Sheryl Sandberg, chief operating officer of Facebook, listens during a meeting of technology executives and President-elect Donald Trump at Trump Tower, December 14, 2016 in New York City.Drew Angerer/Getty Images

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  • Wall Street gave a collective yawn Friday following Facebook's disclosure that 30 million users were impacted in a hack first disclosed in late September.
  • Facebook stock was down by less than a percentage point on Friday following the news.
  • Overall, the company's value is down 7% - or $47 billion - since the hack was first disclosed, though most of that seems to have been as part of a larger market downturn.
  • Facebook is currently valued at about $440 billion.

Facebook stock by fell less than a percent on Friday, despite the company's confirmation of what appears to be the largest security breach in its history.

The company lost just 0.44% - or $0.68 per share - in value after it announced that 30 million users were affected by the massive hack, which it first disclosed two weeks ago.

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Hackers accessed millions of victims' highly sensitive personal data, including locations, relationship information, recent searches, birthdates, and more.

The stock's stability is a sign that Wall Street doesn't expect the hack to have much of an impact on the company's value, or its perception by customers.

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In fact, investors didn't pay much mind on Sept. 28, when the company first disclosed that a hack occurred, without confirming details. The stock fell just 2.6% at that time.

Facebook currently trades down more than 7% from its price on Sept. 28, the day the hack was disclosed, though most of that loss seems that it was due to a larger market sell-off.

With a market cap of about $440 billion, however, every percentage point matters. The company has lost a total of $47.3 billion in market capitalization since the hack was first disclosed.

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