Micromax aspires to enter the Chinese mobile market by next year
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The target might require it to raise cash through a public listing or strategically align with a partner, as per Vikas Jain, one of the four co-founders of Micromax Informatics.
Micromax is India's second leading smartphone player after Samsung, and believes that to break into the top five list in the world, it’s first important to enter the largest market.
"We are in the second largest market, and we're not afraid of being in the largest market as well, so you might see Micromax launching in China sometime soon," Vikas Jain was quoted saying at Rise conference in Hong Kong. He also pointed that all top players, be it Samsung or Apple, are present in China.
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The company has already entered a few international markets, and has even become the third biggest player in Russia.
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