Sachin Tendulkar sues Australian company Spartan for a missed payment of $2 million
- Former Indian cricketer
Sachin Tendulkaris suing Australian sports company Spartan Sports Internationalfor having not paid him $2 million for a brand endorsement.
- Tendulkar and Spartan had signed a deal in 2016.
- He is the third highest paid sports brand ambassador in India.
Spartan produces sports goods like
According to reports, Tendulkar and Spartan had signed a deal in 2016, for which the retired cricketer had also attended promotional events. The Federal court papers were reviewed by Reuters which stated that the company had used Tendulkar’s image and name to sell products with the tag “Sachin by Spartan”.
Tendulkar, who is also called as the God of Cricket, has always hit the ball out of the park when it comes to endorsements. He is associated with brands like Adidas, BMW, MRF, DBS Bank, GM Pens, Luminous Fans, Quaker, Smartron and Sony Ten.
According to reports, he is the third-highest paid sports brand ambassador in India after Virat Kohli and MS Dhoni.
Sachin Tendulkar has also invested in several companies like Musafir, Smaaash, Collectabilia.
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