People reacted to Amazon's donation with ridicule over the weekend.
Kylie Jenner, a billionaire with a significantly smaller net worth than Bezos, said she would donate $1 million.
Jenner's donation came after she faced minor backlash for an Instagram post about the fires that was criticized as tasteless.
Kylie Jenner is donating a million. She's worth several billion less than Bezos. https://t.co/sdl4MyoQ4H
— Oliver Willis (@owillis)
January 12, 2020
By the end of the week, many were calling on Amazon to pledge a heftier sum.
If Amazon did “Australian wildfires day” and donated all revenue from a single day of sales, they would raise almost 1,000x Bezos’s donation https://t.co/Mzo1ypiUL9
— dan solomon (@dansolomon)
January 12, 2020