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Bob Greenberg, R/GA CEO.
As much as advertising
can be a creative pursuit, it's a relationship business too.
And advertising bosses aren't just required to keep their clients sweet - just like any CEO, they should also maintain a happy staff too.
We asked Glassdoor, the careers site where employees can leave anonymous reviews about their employers, to see who the most popular CEOs are in the advertising business. The top 10 - which consists of leaders from all areas of the advertising industry - is ranking by the CEOs' Glassdoor approval rating.
Glassdoor's ranking was based on reviews published between 1/29/15 and 2/28/17 (so the approval ratings here may be different from those you see on the Glassdoor website, which aggregates every single CEO rating through history).
Glassdoor tracked all sorts of advertising businesses including traditional agencies, performance marketing companies, and ad tech vendors. The ranking only looked at companies that have 30 or more employee reviews globally.
As always with anonymous platforms, we can't ascertain the veracity of the reviews, but on aggregate, they still give a good indication as to where employees are happiest.