Apple and Samsung have very different philosophies when it comes to courting smartphone customers
Advertisement
Samsung and Apple have long led the premium markets when it comes to smartphones - but the two companies have very different approaches when it comes to courting consumers.
Advertisement
As this chart by Statista shows, Samsung plasters the market with new models. It released 31 in 2016, and another 22 in 2017. Apple released just three each year.
Shayanne Gal/Business Insider
Complimentary Tech Event
Transform talent with learning that works
Capability development is critical for businesses who want to push the envelope of innovation.Discover how business leaders are strategizing around building talent capabilities and empowering employee transformation.Know More
EXCLUSIVE FREE SLIDE DECK:
The Next Smartphone by the BI Intelligence Research Team.
Get the Slide Deck Now »
The Next Smartphone by the BI Intelligence Research Team.
Get the Slide Deck Now »
Advertisement
- Global stocks rally even as Sensex, Nifty fall sharply on Friday
- In second consecutive week of decline, forex kitty drops $2.28 bn to $640.33 bn
- SBI Life Q4 profit rises 4% to ₹811 crore
- IMD predicts severe heatwave conditions over East, South Peninsular India for next five days
- COVID lockdown-related school disruptions will continue to worsen students’ exam results into the 2030s: study