Move Over Tesla - Google Is Now A Carmaker

Advertisement

google car driverless self-driving

Google

Soon to have a steering wheel and pedals, standard.

Google has logged hundreds of thousands of miles with its self-driving cars. When the vehicles have been in "autonomous mode" (translation: driver not in control), they've never had an accident. But up to this point, Google has been adding its self-driving technology to existing production vehicles for testing purposes.

Advertisement

Google would like to change that. And it's an unexpected change.

The company plans to build "about 100" of the small, low-speed microcars - some have called them "pod cars" or "podmobiles" - that it showed to the public back in May, according to the Wall Street Journal's Alistair Barr. The pods lacked steering wheels and pedals, the better to demonstrate their complete lack of a need for a traditional driver.

Complimentary Tech Event
Transform talent with learning that works
Capability development is critical for businesses who want to push the envelope of innovation.Discover how business leaders are strategizing around building talent capabilities and empowering employee transformation.Know More

In Google's vision of the future, we're all passengers.

google self-driving car

Google/Screenshot

Hands free.

Advertisement

But the podmobiles also looked like something that should be navigating sidewalks, not freeways, and so no one immediately concluded that Google was about to make the leap from outfitting production cars from Toyota and Audi with self-driving technology to actually assembly the self-driving Car of Tomorrow.

self driving car

Getty/Justin Sullivan

It's a Toyota, not a Google.

However, Google now wants to take the podmobiles out on the open road. But California - where Google is headquartered and has done most of its self-driving car testing - says that the company can't until it equips the vehicles with controls that a human driver can take over if something goes wrong.

And so, as Barr notes, Google will "comply with the California rule by building a small, temporary steering wheel and pedal system."

google self-driving car

Google/Screenshot

Seat belts, yes. Steering wheel, no.


Advertisement

Here's what that means: Google just became a carmaker. Because if it only has wheels and seats and windows, it's not a car - it's a conveyance. If it has a steering wheel and pedals, it's a car.

A GOOGLE car.

Move over Tesla. There's a new car company in Silicon Valley.

google self-driving car

Google/Screenshot

This looks suspiciously like an auto assembly line.


tesla factory production

REUTERS/Stephen Lam

Here's a Tesla assembly line - doesn't look a whole different, does it?

Advertisement