Why you'll love it: With LG's ever-impressive OLED technology at the helm, the LG C8 ticks all the right boxes for a 4K TV.
OLED screens provide a seriously special TV watching experience, and no 4K TV combines value, picture quality, and features quite like the LG OLED C8P. Instead of using a backlight, OLED TVs use two thin films, and only the pixels that have color data light up. As such, when there's black in a scene, the screen is simply not emitting light, leading to deeper contrast in the image.
In short, it's the best way to watch 4K content right now. In addition to leading in our best OLED TV guide, the C8 is just the best 4K TV in general. It features LG's a9 processor, which prior to the C8, was exclusive to LG's luxury TVs. The LG W8, for example, retails for between $7,000 to $1,500 depending on size, and it, too, has the a9 processor.
As far as the real-world effect of the processor, it's better to be seen than explained. Though, Consumer Reports sums up the picture quality nicely, simply calling it "excellent." The C8 is unique in that, while looking great in something like a Magnolia testing center, it looks just as good when you set it up at home.
OLED TVs still aren't cheap, though, so if you're looking to keep your wallet fat, the C8 isn't right for you. Just because it's expensive doesn't mean it lacks value, though. The C8 is the best bang for your buck 4K OLED TV on the market. With a retail price of $2,500 and frequent sales that knock off $1,000 or more, the C8 is actually pretty cheap when compared to other luxury 4K TVs.
The picture quality is the star of the show, but the C8 has a lot of other features. Google Assistant is built-in to the remote, for example, so you can simply speak into it and search for what you want. Furthermore, the C8 still includes LG's excellent WebOS, which has just about every app you could want — though, oddly, no HBO.
Pros: Excellent image quality, great value, Google Assistant integration
Cons: Expensive
Buy the LG OLEDC8P on Amazon for $1,696.99