Apple refused to join Google and Facebook's new AI club

Advertisement

Tim Cook

AP

Apple CEO Tim Cook.

Apple has refused to join the likes of Google and Facebook on a new consortium that will aim to ensure artificial intelligence (AI) technology is developed in a safe, ethical, and transparent manner.

Advertisement

The consortium - announced on Wednesday and called Partnership on AI - also counts Amazon, Microsoft, and IBM among its founding members. But Apple's playing hard to get.

Eric Horvitz, technical fellow and managing director at Microsoft Research, said: "We've been in discussions with Apple and they're enthusiastic about the effort. I personally hope to see them join."

Complimentary Tech Event
Transform talent with learning that works
Capability development is critical for businesses who want to push the envelope of innovation.Discover how business leaders are strategizing around building talent capabilities and empowering employee transformation.Know More

Apple is known for being more secretive than other tech giants and the Cupertino firm tends to prefer to work alone when it comes to the development of new technologies. The company has been gradually building up its AI and machine learning capabilities and buying a succession of small AI startups.

Partnership on AI, a non-profit organisation, has pledged to work to advance public understanding of AI and formulate best practices on the challenges and opportunities within the field.

Advertisement

Academics, other non-profits, and specialists in policy and ethics will be invited to join the board of Partnership on AI in coming weeks.

Apple did not immediately respond to Business Insider's request for comment.

NOW WATCH: This MIT website makes you decide who a self-driving car should kill in an accident