RESEARCH CONFIRMS IT: The More Screens You Have, The More Of A Vidiot You Are
Recent Comscore research confirms what gadget addicts have long known: The more connected devices you have, the more time you spend interacting with them.
Put differently, from a media consumption perspective, the usage of one gadget does not always cannibalize the usage of another gadget. On the contrary, the more gadgets people have, the more time they spend on almost every gadget, not just more time in aggregate (though that, too).
Comscore's Linda Abraham posted the following chart today at the DLD conference in Munich:
Comscore
Now, it seems unlikely that having more gadgets causes this behavior. More likely, people who love gadgets buy (and use) more of them.
Regardless, for those who have every one of these gadgets, that's 8 1/2 hours of screen time per day.
- Pune rash driving case: Police detains father of minor accused
- Nifty, Sensex open flat, experts say markets likely to move ahead before results
- OpenAI removes AI voice that sounds similar to actress Scarlett Johansson
- US-China tariff war could benefit several sectors in India while harming a few others
- Amid heatwave, Delhi's power demand soars to May's highest ever at 7,572 MW