Roku's $30 'Express' is no Chromecast killer - here's why
Business Insider/Jeff Dunn
They get a little bit faster. Sometimes they get a little bit thinner. Every now and then you get some expected perks like 4K and HDR support, or maybe some digital assistant magic, but for most TV owners there's no pressing need to upgrade.
So, if you're one of the companies hawking these little app-playing boxes, how do you keep the business growing?
Well, if you're Roku, you apparently attack the lowest common denominator, and make the most inexpensive streamer possible. This, despite the fact Roku already sells an inexpensive streamer that's also very good.
And so we have the Roku Express, which is a $30 Roku. That sounds appealing! Roku has made great, easy-to-use streamers for many years now. Getting one for that low of a price would be steal. Unfortunately, while the Express has the same perks as Roku boxes on the surface, its hardware is just too compromised for comfort. Here's what I mean.
- US buys 81 Soviet-era combat aircraft from Russia's ally costing on average less than $20,000 each, report says
- 2 states where home prices are falling because there are too many houses and not enough buyers
- A couple accidentally shipped their cat in an Amazon return package. It arrived safely 6 days later, hundreds of miles away.
- 9 health benefits of drinking sugarcane juice in summer
- 10 benefits of incorporating almond oil into your daily diet
- From heart health to detoxification: 10 reasons to eat beetroot
- Why did a NASA spacecraft suddenly start talking gibberish after more than 45 years of operation? What fixed it?
- ICICI Bank shares climb nearly 5% after Q4 earnings; mcap soars by ₹36,555.4 crore