This new iPhone app lets you kill all your annoying email subscriptions with just a few swipes
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But those of us who are less organized usually let those unwanted subscriptions pile up in our inboxes. It seems easier, in the moment, to just let them flow by without reading. That is until we are drowning in mass emails, and important messages start to get lost.
That's why a new iPhone app called Unroll.Me, which helps you kills your annoying email subscriptions, is so useful. If you prefer to manage your inbox on your laptop, Unroll.Me also has a web app with some of the same functionality, but having it on your phone is an added convenience.
It's important to note that Unroll.Me isn't designed to be a replacement for your email app, but rather a standalone app you access once in a while to tidy things up.
How it works
Unroll.Me connects to up to 10 of your email programs (in my case Gmail). It then searches through your emails and identifies which ones are subscriptions. I had 87.
It presents those subscriptions to you with a Tinder-like interface, one after the other. Swipe left to unsubscribe, swipe right to keep. It took me less than 5 minutes to deal with all of my email subscriptions.
An added feature allows you to create a weekly "daily digest" email of your subscriptions if you want, though I didn't find this particularly useful.
Here's what it was like to set up and actually use Unroll.Me:
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