Twitter will keep Vine alive as a simplified app for only shooting 6-second videos
Jerod Harris/Getty Images for PTTOW!
Vine stars take photos with their fans.
Twitter has decided what to do with the remains of Vine.
The Vine app will be renamed to "Vine Camera" and only shoot 6-second looping videos, Twitter said in a Friday blog post. The social feed component of Vine will die and Twitter will create "a way to make it easy for your Vine followers to follow you on Twitter."
Existing Vine videos from the past several years aren't going anywhere - they will continue to be watchable where they're embedded online and through the vine.co website.
Vine first debuted in 2013 as a simple social network for creating and sharing 6-second loop videos. Twitter acquired Vine in 2012 before the service launched.
Vine enjoyed early success as an entertainment platform and created a new class of internet celebrities. But the app failed to innovate in recent years and compete with emerging competitors like Snapchat.
In October, Twitter announced that it was shutting down Vine as part of a round of layoffs that affected 9% of the company's global workforce.
Next Story
2 states where home prices are falling because there are too many houses and not enough buyers
US buys 81 Soviet-era combat aircraft from Russia's ally costing on average less than $20,000 each, report says
A couple accidentally shipped their cat in an Amazon return package. It arrived safely 6 days later, hundreds of miles away.
9 health benefits of drinking sugarcane juice in summer
10 benefits of incorporating almond oil into your daily diet
From heart health to detoxification: 10 reasons to eat beetroot
Why did a NASA spacecraft suddenly start talking gibberish after more than 45 years of operation? What fixed it?
ICICI Bank shares climb nearly 5% after Q4 earnings; mcap soars by ₹36,555.4 crore
