Owned Media: What you need to knowTarunjeet Rattan, Founder, PRPOI decoded Owned Media with Nivedeeta Moirangthem, Communication Operations Manager, IKEA India; Paul Furiga, PRBI member, Presid...
Will 2021 be a year of recovery?Online advertising was expected to see a 12% growth overtaking traditional media like television which will contract by 17% this year. Sameer Makani, Managing ...
Owned Media: What you need to knowTarunjeet Rattan, Founder, PRPOI decoded Owned Media with Nivedeeta Moirangthem, Communication Operations Manager, IKEA India; Paul Furiga, PRBI member, President & Chief Storyteller, WordWrite PR, P...
Public Relation trends to look out for in 2021The year 2020 has been an unprecedented one, but it's been a great teacher. And as we inch closer to 2021, we at Ad and Media Insider, want to enter it with a few learnings from 2020 that will help u...
WPP appoints Rob Reilly as Global Chief Creative OfficerRob Reilly, who is currently Global Creative Chairman of McCann Worldgroup, is now promoted to the role of Global Chief Creative Officer. Before moving to McCann in 2014, Rob was Partner and Worldwide Chief Creative Officer at Crispin Porter + Bogusky.WPP announces ...
Digital Advertising: The trends to watch out for in 2021In this new year, we want to crystal gaze into what the year has in store for the industry. With the digital advertising industry changing at a rapid pace, throwing a new set of challenges every day, experts are optimistic that 2021 will be a game-changer that will ...
Design: The trends to watch out for in 2021In our latest series, we look at different industries to understand what was 2020 like for them and to crystal gaze into the upcoming year, and identify some of the trends that will set the tone for 2021. We speak to experts to find out design trends that 2021 has i...
Dentsu International merges ‘The C'Lab with The Story Lab in IndiaAdvertising company Dentsu International is going through a massive overhaul of its agencies. It has now announced the merger of C'Lab with The Story Lab in India. Dentsu International has announced the merger of its celebrity, influencer, and sports marketing divis...
Will 2021 be a year of recovery?Online advertising was expected to see a 12% growth overtaking traditional media like television which will contract by 17% this year. Sameer Makani, Managing Director and Co-Founder, Makani Creatives writes why 2021 could change the way we perceive advertising aven...
Motivator launches its full-funnel e-commerce solutionMotivator's latest addition to its bouquet of services is the end-to-end eCommerce solution. It includes eCommerce intelligence & strategy, marketplace onboarding, eCom presence & operations management along with media commerce. Motivator, GroupM’s specialized agenc...
Wondrlab announces its first acquisition with What’s Your ProblemWondrlab has announced its first acquisition with What’s Your Problem (WYP). Amit Akali, Founder – MD & CCO at WYP will now be the co-founder at Wondrlab.Platform-first martech company Wondrlab has announced its first acquisition with What’s Your Problem (WYP), a me...