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Radio ad revenue for July-Sept quarter in 2020 was Rs 198.53 crore: TRAI
- Ad revenues from Radio for the July-September quarter in 2020 was Rs 198.53 crore, an increase from Rs 98.41 crore in the previous quarter, according to
TRAI . - The report further stated that
Pay DTH has attained total active subscriber base of around 70.70 million in India.
Mi India launched the latest edition of its annual report ‘PatchWall Replay 2020’. The report throws light on the latest insights and interesting trends from t...
In line with the sentiment of the nation of resilience, the broadcaster launched its campaign #IndiaTaiyarHai that highlights the excitement and eagerness of v...
In 2020, we saw that relationships at the core of those that have been able to pull themselves through. In 2021, Reboot, refresh, re-energise are going to be t...
India to witness a boom in digital reality as immersive technologies gain popularity. Deloitte predicts acceleration in the adoption of cloud, associated expon...
The League onboarded over 35 partners across 15 countries in a pandemic hit 2020. These sponsorships helped LaLiga grow 15% over its previous season and clock ...
TV advertising saw a good revival in H2 2020. Hindustan Unilever was the biggest advertiser in 2020 with a 30% growth in ad volumes over 2019, followed by the ...
In this new year, we want to crystal gaze into what the year has in store for the industry. In today's feature, we talk to experts from the out-of-home industr...
A division bench of Justice Tanaji V Nalawade and Justice Mukund G Sewlikar passed the judgment on January 5 on a criminal writ plea filed by Rajendra Ganpatra...
As we enter a brand new year, our Trends series will help us crystal gaze into what the year holds for us. In today’s feature, experts from the experiential an...
A report by Octane Research and DMAasia revealed 65% CMOs said that spends on video for consumer outreach delivered the highest return on investment for them d...
As we enter a brand new year, we want to crystal gaze into what the year holds for us. In today's feature, experts from the radio industry tell us a few big tr...
The year 2020 has been one of turbulence and disruption that will have a far-reaching impact on consumer behaviour. Markand Adhikari, Chairman and Managing Dir...
2020 has almost come to an end, and what a year it has been! As we enter 2021, Megha Tata, Managing Director – South Asia, Discovery Communications takes a loo...
MMA and GroupM's report highlights the growing importance of accountability in marketing and why it is more critical at times like this. As per the report, 34%...
Eros Now last week announced its massive content slate for 2021 which includes 33 film premieres and 13 original series. It will offer a range of program forma...
The company announced a target of over 100 new titles per year for Disney+ and revealed a vast slate of incredible content from Disney, Pixar, Marvel, Star War...
Netflix had hosted StreamFest, a weekend where it made its platform free-for-all between December 5 and 6. The strategy aimed at bringing new users onto the pl...
Discovery+ recently announced its foray into original content with the launch of 3 shows, Mission Frontline, Ladakh Warriors: The Sons of the Soil and Secrets ...
The Trust in Advertising study was conducted with people across age groups in 20 centres in India. As per the research, about 70% of the respondents said they ...
Disney+ Hotstar has collaborated with MediaMath, a Demand-Side Platform (DSP). This association enables advertisers and agencies to measure reach and frequency...
Radio Mirchi will now be called Mirchi, with an aim to tell people that ENIL's business has now gone beyond just radio. Over the years, Radio Mirchi has divers...
Hero ISL 2020-21 has registered a viewership increase of 16% in the opening week (First 8 matches) as compared to the previous season. The growth is universall...
New YouGov whitepaper reveals habits and attitudes of early tech adopters across 25 markets worldwide. Technophiles in India skew towards the 18-34 years demog...
Kantar and GroupM launched a report titled Dialogue Factory. Despite the differential impact of COVID across the country, consumers in rural parts of the count...
Studio Bodhi has strengthened its regional content slate. It has announced 10 originals across Tamil, Bengali and Marathi in 2021.With radical changes in the l...
The pandemic has led to changes and transformations in the way of business and our lives as whole. Change and shift in business strategies have led to rethinki...
Mi India launched the latest edition of its annual report ‘PatchWall Replay 2020’. The report throws light on the latest insights and interesting trends from the show business. Mi India in its annual...
India to witness a boom in digital reality as immersive technologies gain popularity. Deloitte predicts acceleration in the adoption of cloud, associated exponential technologies and business applica...
In this new year, we want to crystal gaze into what the year has in store for the industry. In today's feature, we talk to experts from the out-of-home industry who give us a sense of what one should...
A report by Octane Research and DMAasia revealed 65% CMOs said that spends on video for consumer outreach delivered the highest return on investment for them during the lockdown. The report also said...
2020 has almost come to an end, and what a year it has been! As we enter 2021, Megha Tata, Managing Director – South Asia, Discovery Communications takes a look at the year gone by and how the Media ...
The company announced a target of over 100 new titles per year for Disney+ and revealed a vast slate of incredible content from Disney, Pixar, Marvel, Star Wars and National Geographic. Star to launc...
The Trust in Advertising study was conducted with people across age groups in 20 centres in India. As per the research, about 70% of the respondents said they trust advertisements which are endorsed ...
Hero ISL 2020-21 has registered a viewership increase of 16% in the opening week (First 8 matches) as compared to the previous season. The growth is universally seen across markets – HSM 18%, South 1...
New YouGov whitepaper reveals habits and attitudes of early tech adopters across 25 markets worldwide. Technophiles in India skew towards the 18-34 years demographic to a greater extent than many oth...
In line with the sentiment of the nation of resilience, the broadcaster launched its campaign #IndiaTaiyarHai that highlights the excitement and eagerness of viewers and fans. Bringing the campaign to life, Boman Irani plays an avid Team I...
In 2020, we saw that relationships at the core of those that have been able to pull themselves through. In 2021, Reboot, refresh, re-energise are going to be the mantras for recovery. But that’s not going to be enough. Re-connect will be just as important, writes Va...
The League onboarded over 35 partners across 15 countries in a pandemic hit 2020. These sponsorships helped LaLiga grow 15% over its previous season and clock in 100mn euros in revenue, an exceptional case where some of the biggest businesses/sporting events were gr...
TV advertising saw a good revival in H2 2020. Hindustan Unilever was the biggest advertiser in 2020 with a 30% growth in ad volumes over 2019, followed by the Reckitt Benckiser Group, with their ad volumes growing by 37% in 2020 over 2019.In a challenging year for I...
A division bench of Justice Tanaji V Nalawade and Justice Mukund G Sewlikar passed the judgment on January 5 on a criminal writ plea filed by Rajendra Ganpatrao Ambhore, a 45-year-old teacher. As per the ruling, the telecast of advertiseme...
As we enter a brand new year, our Trends series will help us crystal gaze into what the year holds for us. In today’s feature, experts from the experiential and live events industry tell us what lies ahead in 2021.The year 2020 was difficult for most mediums but med...
As we enter a brand new year, we want to crystal gaze into what the year holds for us. In today's feature, experts from the radio industry tell us a few big trends we need to watch out for in 2021.We have finally left 2020, one of the most difficult years we have fa...
The year 2020 has been one of turbulence and disruption that will have a far-reaching impact on consumer behaviour. Markand Adhikari, Chairman and Managing Director, SAB Group writes how the year drawing to a close will change the media an...
MMA and GroupM's report highlights the growing importance of accountability in marketing and why it is more critical at times like this. As per the report, 34% of business respondents have increased digital media budgets while 23% have foc...
Eros Now last week announced its massive content slate for 2021 which includes 33 film premieres and 13 original series. It will offer a range of program formats in languages including Malayalam, Gujarati, Marathi, and Hindi amongst others...
Netflix had hosted StreamFest, a weekend where it made its platform free-for-all between December 5 and 6. The strategy aimed at bringing new users onto the platform seems to have worked as its mobile app downloads globally saw an uptick o...
Discovery+ recently announced its foray into original content with the launch of 3 shows, Mission Frontline, Ladakh Warriors: The Sons of the Soil and Secrets of Sinauli: Discovery of the Century. It has been witnessing an increase of 60% ...
Disney+ Hotstar has collaborated with MediaMath, a Demand-Side Platform (DSP). This association enables advertisers and agencies to measure reach and frequency on Disney+ Hotstar’s programmatic inventory in a trusted, and brand-safe enviro...
Radio Mirchi will now be called Mirchi, with an aim to tell people that ENIL's business has now gone beyond just radio. Over the years, Radio Mirchi has diversified its offerings across music, video, filmed entertainment, social media, liv...
Kantar and GroupM launched a report titled Dialogue Factory. Despite the differential impact of COVID across the country, consumers in rural parts of the country seem more confident of a rapid recovery in the economy. India’s largest insig...
Studio Bodhi has strengthened its regional content slate. It has announced 10 originals across Tamil, Bengali and Marathi in 2021.With radical changes in the last couple of years, the digital landscape has diversified and evolved briskly, thus widening the scope for...
The pandemic has led to changes and transformations in the way of business and our lives as whole. Change and shift in business strategies have led to rethinking hiring within companies. Akshaara Lalwani, Founder and MD, Communicate India ...
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