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Media and entertainment revenue to rebound 27% next fiscal: Report
- As per
CRISIL Ratings ' latest report, the TV segment – contributing around half of the sector’s topline – has recovered fully and will report healthy growth next fiscal. - The print segment – contributing a fifth of the M&E sector topline – is recovering, though at a much slower pace, and should be able to rebound fully only by the end of next fiscal.
Shemaroo TV, the flagship Hindi GEC from the house of Shemaroo Entertainment, is launching an original TV show titled ‘Jurm aur Jazbaat.’ We caught up with Hir...
First Test delivers the highest opening reach since 2019. Fans celebrated the return of cricket to home soil after 330 days.The first Test of the India-England...
OTT has helped bring an ocean of content to our fingertips. However, it has also made it difficult to sift through the vast amount of content and select one ac...
Military clashes at the India-China border that led to negative sentiments in the country had resulted in Dream11 replacing Vivo in 2020 as IPL’s title sponsor...
Pandemic resulted in a fall of -21.5% in 2020; industry to see recovery in 2021 with ad investment expected to reach Rs. 80,123 crores. Digital was the only me...
IAMAI has announced the adoption of a comprehensive implementation toolkit in furtherance to the Universal Self-Regulation Code for Online Curated Content Prov...
Launched officially in December 2020, Lionsgate Play is investing heavily not just on acquiring edgy, new content but also on localizing the content available ...
Since Indians along with the rest of the world, spent most of their time at home during the pandemic, the dependency on apps increased substantially. Domestic ...
A 30-seconder was played during the Super Bowl on February 07 to support the farmers protesting against the new Farm Laws. The ad is created by Teji Video. A 3...
BYJU’S will work closely with the ICC to deepen engagement with fans through the creation of innovative campaigns. In August 2019, the company became the offic...
Presenting the first paperless Union budget, Finance Minister Nirmala Sitharaman updated the definition of small business under Small Companies Act, 2013 by ra...
ZEEL's domestic advertising revenue for Q3FY21 grew by 7.5% YoY and 43.6% QoQ. Its international ad revenue and subscription revenue stood at Rs 577 million an...
Following the controversy around the Saif Ali Khan-starrer Tandav when several FIRs were filed against it, Unio Minister Prakash Javadekar has announced that t...
As theatres return to 100% occupancy today, MIB issues new guidelines. As per the order, cinema halls will have distanced seats, staggered show timings, and bo...
With the industry changing at a rapid pace, throwing a new set of challenges every day, experts are hoping that 2021 will be a game-changer that will help them...
Ad revenues from Radio for the July-September quarter in 2020 was Rs 198.53 crore, an increase from Rs 98.41 crore in the previous quarter, according to TRAI. ...
Mi India launched the latest edition of its annual report ‘PatchWall Replay 2020’. The report throws light on the latest insights and interesting trends from t...
In line with the sentiment of the nation of resilience, the broadcaster launched its campaign #IndiaTaiyarHai that highlights the excitement and eagerness of v...
In 2020, we saw that relationships at the core of those that have been able to pull themselves through. In 2021, Reboot, refresh, re-energise are going to be t...
India to witness a boom in digital reality as immersive technologies gain popularity. Deloitte predicts acceleration in the adoption of cloud, associated expon...
The League onboarded over 35 partners across 15 countries in a pandemic hit 2020. These sponsorships helped LaLiga grow 15% over its previous season and clock ...
TV advertising saw a good revival in H2 2020. Hindustan Unilever was the biggest advertiser in 2020 with a 30% growth in ad volumes over 2019, followed by the ...
In this new year, we want to crystal gaze into what the year has in store for the industry. In today's feature, we talk to experts from the out-of-home industr...
Shemaroo TV, the flagship Hindi GEC from the house of Shemaroo Entertainment, is launching an original TV show titled ‘Jurm aur Jazbaat.’ We caught up with Hiren Gada, CEO, Shemaroo Entertainment to ...
OTT has helped bring an ocean of content to our fingertips. However, it has also made it difficult to sift through the vast amount of content and select one according to our taste. Content discovery ...
Launched officially in December 2020, Lionsgate Play is investing heavily not just on acquiring edgy, new content but also on localizing the content available on its platform, to make its content mor...
BYJU’S will work closely with the ICC to deepen engagement with fans through the creation of innovative campaigns. In August 2019, the company became the official jersey partners of the Indian cricke...
Following the controversy around the Saif Ali Khan-starrer Tandav when several FIRs were filed against it, Unio Minister Prakash Javadekar has announced that the Ministry of Information and Broadcast...
Ad revenues from Radio for the July-September quarter in 2020 was Rs 198.53 crore, an increase from Rs 98.41 crore in the previous quarter, according to TRAI. The report further stated that Pay DTH h...
In 2020, we saw that relationships at the core of those that have been able to pull themselves through. In 2021, Reboot, refresh, re-energise are going to be the mantras for recovery. But that’s not ...
India to witness a boom in digital reality as immersive technologies gain popularity. Deloitte predicts acceleration in the adoption of cloud, associated exponential technologies and business applica...
First Test delivers the highest opening reach since 2019. Fans celebrated the return of cricket to home soil after 330 days.The first Test of the India-England series witnessed a viewership with 3.8 million* average minute audience (AMA). ...
Military clashes at the India-China border that led to negative sentiments in the country had resulted in Dream11 replacing Vivo in 2020 as IPL’s title sponsor. In 2018, Vivo acquired the IPL title sponsorship for Rs 2,199 crore in a five-year deal. This year, the b...
Pandemic resulted in a fall of -21.5% in 2020; industry to see recovery in 2021 with ad investment expected to reach Rs. 80,123 crores. Digital was the only medium to witness a gain of USD 27bn globally in 2020.GroupM India today announced...
IAMAI has announced the adoption of a comprehensive implementation toolkit in furtherance to the Universal Self-Regulation Code for Online Curated Content Providers. The Code has been adopted by seventeen (17) leading Online Curated Conten...
Since Indians along with the rest of the world, spent most of their time at home during the pandemic, the dependency on apps increased substantially. Domestic apps dominate the mobile marketplace, beating out foreign players. AppsFlyer, th...
A 30-seconder was played during the Super Bowl on February 07 to support the farmers protesting against the new Farm Laws. The ad is created by Teji Video. A 30-seconder was screened during the Super Bowl in the USA’s Central Valley in sup...
Presenting the first paperless Union budget, Finance Minister Nirmala Sitharaman updated the definition of small business under Small Companies Act, 2013 by raising the capital base to Rs 2 crore from Rs 50 lakh. FM also announced the laun...
ZEEL's domestic advertising revenue for Q3FY21 grew by 7.5% YoY and 43.6% QoQ. Its international ad revenue and subscription revenue stood at Rs 577 million and Rs 1091 million respectively. Its domestic subscription revenues reported a growth of 18% including reven...
As theatres return to 100% occupancy today, MIB issues new guidelines. As per the order, cinema halls will have distanced seats, staggered show timings, and bookings, mandatory social distancing, and encourage digital payments. The Ministr...
With the industry changing at a rapid pace, throwing a new set of challenges every day, experts are hoping that 2021 will be a game-changer that will help them redefine a lot of rules in advertising, with smarter marketing techniques. We spoke to a few industry expe...
Mi India launched the latest edition of its annual report ‘PatchWall Replay 2020’. The report throws light on the latest insights and interesting trends from the show business. Mi India in its annual trend report ‘PatchWall Replay 2020’ re...
In line with the sentiment of the nation of resilience, the broadcaster launched its campaign #IndiaTaiyarHai that highlights the excitement and eagerness of viewers and fans. Bringing the campaign to life, Boman Irani plays an avid Team I...
The League onboarded over 35 partners across 15 countries in a pandemic hit 2020. These sponsorships helped LaLiga grow 15% over its previous season and clock in 100mn euros in revenue, an exceptional case where some of the biggest businesses/sporting events were gr...
TV advertising saw a good revival in H2 2020. Hindustan Unilever was the biggest advertiser in 2020 with a 30% growth in ad volumes over 2019, followed by the Reckitt Benckiser Group, with their ad volumes growing by 37% in 2020 over 2019.In a challenging year for I...
In this new year, we want to crystal gaze into what the year has in store for the industry. In today's feature, we talk to experts from the out-of-home industry who give us a sense of what one should expect from the OOH industry in 2021.The Covid-19 induced lockdown...
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