Brand refresh: 11 tips to win in the digital world
Feb 7, 2015, 10:19 IST
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We live in a fast paced society where technology changes before we can even blink our eyes. That said, it also has changes the way we communicate and interact with others.
If earlier, real conversions used to happen over a cup of coffee, today they are confined to digital platforms—such as Whatsapp, Facebook, Twitter, and GTalk. To get a clue, try remembering when was the last time you picked up your phone to talk with your friends or family instead of sending a ‘wassup’ message on Whatsapp. It’d been so long, right?
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As a brand, if you are looking for some tips that can help you refresh your brand strategy, 11 tips mentioned below would be of immense help.
· Be shareworthy
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· Be iterative
· Be the futurist
· Be in control
· Be one
· Be simple
· Be mobile
· Be personal
· Be social
· Be on guard
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Please note, this list has been compiled by Rajesh Lalwani of blogworks.in. You can capture the whole experience on b: refreshed.
(Infographic Source: blogworks.in)