Cookies on the Business Insider India website

Business Insider India has updated its Privacy and Cookie policy. We use cookies to ensure that we give you the better experience on our website. If you continue without changing your settings, we\'ll assume that you are happy to receive all cookies on the Business Insider India website. However, you can change your cookie setting at any time by clicking on our Cookie Policy at any time. You can also see our Privacy Policy.

Stanford's Marching Band Created The Snapchat Logo During The Rose Bowl

Jim EdwardsJan 2, 2014, 07:19 IST

During the Rose Bowl game today against Michigan State, the Stanford University marching band formed the logo of Snapchat, at least as it appears in this screengrab captured by Twitter user Daniel Brusilovsky:

Daniel Brusilovsky / Twitter

The joke here is that Snapchat - now worth an alleged $3 billion on the M&A market - was founded by three Stanford grads who belonged to the same fraternity in 2011: CEO Evan Spiegel, CTO Bobby Murphy, and the controversial alleged ousted third founder, marketing chief Reggie White.

Complimentary Tech Event

Transform talent with learning that works

Capability development is critical for businesses who want to push the envelope of innovation.Discover how business leaders are strategizing around building talent capabilities and empowering employee transformation.Know More

Ultimately, the stunt did not help: Stanford lost the game 24-20 to Michigan.