Shopify partners with Facebook to bring Shop Pay to Instagram
Feb 10, 2021, 15:04 IST
San Francisco, E-commerce platform Shopify has partnered with Facebook to bring its checkout and payment processing system -- Shop Pay -- to Facebook and Instagram.
The Shop Pay option will first be available to Instagram users and will roll out on Facebook Shops, the social media company's platform for small businesses, in the next few weeks.
Consumers will be able to use Shop Pay to complete purchases, expanding on existing options to use PayPal or manually enter credit or debit card information. All these methods are offered via the Facebook Pay payment system, The Wall Street Journal reported on Tuesday.
Shop Pay, which stores credit card and shipping information to speed online checkout, hasn't previously been available outside the e-commerce stores of Shopify clients.
Shop Pay is designed to reduce purchase friction and make it easier to buy something without entering credit card or shipping information for every order.
It has 60 million global users, Shopify said in its latest quarterly earnings report.
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The Shop Pay option will first be available to Instagram users and will roll out on Facebook Shops, the social media company's platform for small businesses, in the next few weeks.
Consumers will be able to use Shop Pay to complete purchases, expanding on existing options to use PayPal or manually enter credit or debit card information. All these methods are offered via the Facebook Pay payment system, The Wall Street Journal reported on Tuesday.
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Shop Pay, which stores credit card and shipping information to speed online checkout, hasn't previously been available outside the e-commerce stores of Shopify clients.
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It has 60 million global users, Shopify said in its latest quarterly earnings report.
SEE ALSO:
Realme Watch S Pro review – nailing the important features but the basics need more work
India is ramping up the use of facial recognition to track down individuals without any laws to keep track of how this technology is being used
Here's how global electric car makers are tweaking their models to make it viable for Indian roads