Zappos is now selling single shoes and mixed-size pairs to help customers find their perfect fit

• On Tuesday, Zappos announced that it would start selling single shoes and mixed-size pairs.
• The Amazon-owned online shoe retailer launched the Single and Different Size Shoes Test Program after years of requests from customers, according to its website.
• For now, Zappos is testing out the new program with shoes from six brands: Converse, Kizik New Balance, Stride Ride, BILLY Footwear, Plae, and Nike.

Thanks to Zappos, you can now buy a single shoe or mix and match different sizes.

On Tuesday, the Amazon-owned online shoe retailer announced the launch of the Single and Different Size Shoes Test Program, which is a more inclusive approach to shoe shopping and is meant to help everyone find their perfect fit.

"Over the years Zappos has had many requests from customers about selling single shoes, or shoes of different sizes," the Zappos website states. "This program stems from these requests."

We are excited to announce the launch of the Single and Different Size Shoes Test Program! You can now buy one shoe or if you need a pair in different sizes for each foot! A big thank you to our community for the feedback to help us create this program. Find the top brands you asked for. There are no extra fees. One half of the pair is half the price. Shop now! Link in bio! #ZASingleShoes #ShowUsYourShoe #ZapposAdaptive

A post shared by Zappos Adaptive (@zapposadaptive) on Jul 14, 2020 at 10:53am PDTJul 14, 2020 at 10:53am PDT

According to its website, Zappos is currently selling single shoes from six brands: Converse, Kizik New Balance, Stride Ride, BILLY Footwear, Plae, and Nike. The brands were chosen based on feedback from a research survey Zappos conducted in 2019.

The shoes are available in sizes ranging from toddler to a women's 13 or men's 18, as well as widths ranging from narrow to extra-extra wide.

Zappos is starting with a small number of brands and styles to see how customers respond before potentially expanding to a larger selection.

"No matter what, customer service is our number one goal and we will do our very best to keep you informed as we make changes to the program that will enhance the customer experience," the website states.

As far as pricing goes, Zappos stated that single shoes will cost exactly half the price of a pair.

The new test program means customers will be able to buy the same shoe in two different sizes if necessary. It also means that you can buy mismatched shoes, which is a trend that first became popular in the early 2000s and made a comeback in 2017.

"If you want to mix and match left and right shoes to create a mismatched 'pair' that will now be an option with this test," the Zappos website states. "Just be aware that choosing different styles for your left and right foot may mean that each shoe is a different price and may fit differently."

A representative for Zappos did not immediately respond to Insider's request for comment.

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