The number of hardcore mobile 'addicts' has grown by 60% in the last year, says Yahoo
Do you check your smartphone a lot? Do you open apps on it more than 60 times a day?
If so, you're not alone. There are more than 280 million of these so-called "mobile addicts" in the world right now, according to statistics shared this morning by Flurry, an app analytics company that Yahoo bought last year. That's up almost 60% from last year, making the fastest growing category of mobile users.
The apps driving these addicts are mostly social media and messaging apps - mobile addicts use them more than 5x as often as the average user. One might expect that this would lead Yahoo to double down in these categories with apps like Yahoo Messenger, although the company didn't announce anything like that today.
Yahoo CEO Marissa Mayer has frequently talked about the company's mission of catering to smartphone users' "daily habits." To judge by the Flurry data, these habits can be pretty serious for many smartphone users.
Check out the full blog post by Flurry's Simon Khalaf.
Yahoo
- Love in the time of elections: Do politics spice up or spoil dating in India?
- Samsung Galaxy S24 Plus review – the best smartphone in the S24 lineup
- Household savings dip over Rs 9 lakh cr in 3 years to Rs 14.16 lakh cr in 2022-23
- Misleading ads: SC says public figures must act with responsibility while endorsing products
- Here’s what falling inside a black hole would look like, according to a NASA supercomputer simulation