8 senior managers quit Apple within 2 months. Here’s why

8 senior managers quit Apple within 2 months. Here’s why Executives in a local unit of Apple are not satisfied with the company and in this backdrop, eight senior managers in Kolkata unit of Apple have resigned within past two months.

As per industry executives, dissatisfaction has cropped up among few employees as the new country head Sanjay Kaul is emphasising on recruiting talent from consulting background and building huge pressure on sales target.

Among the exits, two of the executives were in the select group of Apple's country leadership for the Indian market. V Anandkumar was the head of sales planning and support, while Vickram Bedi was heading sales with focus on consumers, small and medium businesses, corporate resellers and distribution. Anandkumar has taken an early retirement, while Bedi is serving notice period. Two national business managers, Pavan Kareti and Samidha Gupta, have also quit. Kareti used to manage all the franchisee partners for Apple Premium Resellers, which is a global initiative wherein select Apple exclusive stores are designed and operated as per global parameters and benchmarks. Gupta was responsible for accessories and the Apple TV business.


Others include VineKumar, who was account manager for monobrand retail that includes the franchise-led Apple exclusive stores, and Raja Basu, who was heading sales for South and North. Rajesh Marwaha, the head of mentor training that involves training sales staff at the store level, and Aparna Sareen who led new store development and marketing programmes for the Apple exclusive brand stores, have also quit.

Reportedly, six more people at the mid-management level had resigned and several others were looking for a change.

"Apple is one of the good pay masters in the Indian consumer electronics sector. While some more senior executives are on the lookout, the problem they are facing is matching salary levels, more so now when the market itself is down,” one of them told ET.