From Kia Motor’s ad for Seltos to Samsung’s Good Vibes App ad, these are ads India watched the most in 2019 according to YouTube's ad leaderboard
Dec 6, 2019, 11:08 IST
As part of the 2019 yearly wrap-up, Google India today announced its annual YouTube ads leaderboard for India. The YouTube Ads Leaderboard captures ads that receive the maximum views, shares, and love from audiences across the country. Over the years, video has gone mainstream with YouTube now reaching to 265 million monthly active users as per ComScore 2019 (April) and making it a go-to-destination for brands. And, brands have innovatively capitalised on YouTube’s popularity by creating engaging ads that people truly loved.
With the massive depth and diversity of content on the platform, some of the country’s most-loved brands have leveraged YouTube to tell some of the year’s most compelling brand stories, the best of which form the YouTube Ads Leaderboard for 2019. From Kia Motor’s ad for Seltos triggering design creativity, to Samsung’s Good Vibes App ad themed on caring for possibilities, to making people dance to Pepsi’s Har Ghoonth Mein Swag Hain ad - YouTube Ads Leaderboard showcases all this and more.
Commenting on YouTube as an advertising platform, Satya Raghavan, Director - YouTube Partnerships, India said, “YouTube is now playing a central role in helping consumers arrive at their final purchase decisions. We have worked hard to bring the power of Google and YouTube together to help unlock the magic of intent and YouTube today is a full funnel solution, with tools like TrueView for Action optimised for brand as well as performance objectives like leads and referrals.”
Let’s take a look at the most watched ads on YouTube this year:
1. Kia Motors India | Magical Inspirations | Stunning Designs
2. Samsung India| Good Vibes App: Caring for the Possibilities
3. PepsiCo India |Har Ghoont Mein Swag
4. Xiaomi India |Mi Smart LED TV sab ki sunega | Say It See It
5. OPPO F11 Pro | Features, Specs & Product Overview
6. Pooche koi bhi sawaal Hindi mein (mausam ki jaankari) | Google Assistant
8. OnePlus| 90 Hz Smooth Moves | OnePlus x Robert Downey Jr
9. Horlicks |FearLessKota #BottleOfLove
10. All new vivo S1 with 32MP Selfie Camera | #ItsMyStyle | HDFC and Jio Offer
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With the massive depth and diversity of content on the platform, some of the country’s most-loved brands have leveraged YouTube to tell some of the year’s most compelling brand stories, the best of which form the YouTube Ads Leaderboard for 2019. From Kia Motor’s ad for Seltos triggering design creativity, to Samsung’s Good Vibes App ad themed on caring for possibilities, to making people dance to Pepsi’s Har Ghoonth Mein Swag Hain ad - YouTube Ads Leaderboard showcases all this and more.
Commenting on YouTube as an advertising platform, Satya Raghavan, Director - YouTube Partnerships, India said, “YouTube is now playing a central role in helping consumers arrive at their final purchase decisions. We have worked hard to bring the power of Google and YouTube together to help unlock the magic of intent and YouTube today is a full funnel solution, with tools like TrueView for Action optimised for brand as well as performance objectives like leads and referrals.”
Let’s take a look at the most watched ads on YouTube this year:
1. Kia Motors India | Magical Inspirations | Stunning Designs
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3. PepsiCo India |Har Ghoont Mein Swag
4. Xiaomi India |Mi Smart LED TV sab ki sunega | Say It See It
5. OPPO F11 Pro | Features, Specs & Product Overview
6. Pooche koi bhi sawaal Hindi mein (mausam ki jaankari) | Google Assistant
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7. Aditya Birla Group |Big in Your Life8. OnePlus| 90 Hz Smooth Moves | OnePlus x Robert Downey Jr
9. Horlicks |FearLessKota #BottleOfLove
10. All new vivo S1 with 32MP Selfie Camera | #ItsMyStyle | HDFC and Jio Offer