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Ad-supported video streaming is on a tear — meet the executives behind its growth

Oct 6, 2020, 04:50 IST
Business Insider
Twitch's Sara Clemens.Twitch

Hi! Welcome to the Insider Advertising daily for October 6. I'm Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this newsletter in your inbox every weekday. Send me feedback or tips at ljohnson@businessinsider.com.

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Today's news: The executives behind the rise in ad-supported streaming video, Peloton doubles down on advertising, and Google escapes misinformation concerns.

The 18 power players leading the rise of free ad-supported streaming video in 2020

Read the full story here.

Peloton

Peloton's sales grew so much during the pandemic that it paused advertising. Now it's turning the taps back on as it faces an increasingly crowded industry.

Read the full story here.

Denis Balibouse/Reuters

As Facebook struggles to fight misinformation ahead of the 2020 elections, Google is escaping the spotlight

Read the full story here.

More stories we're reading:

Thanks for reading and see you tomorrow! You can reach me in the meantime at ljohnson@businessinsider.com and subscribe to this daily email here.

— Lauren

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