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More advertisers are taking marketing in-house — meet the firms helping them make the move
Stiglin Consulting
Business Insider's top advertising and media stories for November 19.
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More advertisers are taking marketing in-house — meet the firms helping them make the move

Business Insider's top advertising and media stories for November 19.

Hi! Welcome to the Insider Advertising daily for November 19. I'm Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this newsletter in your inbox every weekday. Send me feedback or tips at LJohnson@businessinsider.com.

Today's news: The firms behind the in-house marketing boom, Edelman's push to rival ad agencies, and YouTube's pitch for audio ads.

Meet 20 firms helping big brands like Sprint and Unilever take their advertising in-house

Read the full story here.

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PR giant Edelman shares its playbook for taking on ad agencies, with a 600-person advertising team and client wins like Ikea and Asics

Read the full story here.

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YouTube is pushing advertisers toward a new audio unit, and it shows how important music is to driving growth on the platform

Read the full story here.

More stories we're reading:

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