A campaign ad published to Donald Trump Jr.'s Instagram account struck some people as odd on Friday.
It featured three of Republican presidential candidate Donald Trump's adult children - Ivanka, Donald, Jr., and Eric.
The ad, ostensibly geared toward young voters, contained the hashtags #millennialsfortrump and #studentsfortrump, with an image of Donald, Jr., Ivanka, and Eric facing the camera with stern gazes.
Below the photo is a call to action claiming the 2016 presidential election is not a matter of political affiliation, but a choice between a Washington "insider" and an "outsider."
People on social media promptly started weighing in:
The Trump children look like they're in an ad for the new Mens AND Womens Wearhouse. pic.twitter.com/tUz7sCdl7h
@DonaldJTrumpJr you three look like your from Village of the Damned. pic.twitter.com/rGqX4GvwMm
- KObrien33525 (@KObrien33525) September 3, 2016They look like they work at a law firm that secretly kills its clients. pic.twitter.com/JPtl5FsMXz
- Kashana (@kashanacauley) September 3, 2016"Come Play With Us, Forever" #DefeatGOP #p2 #tcot #millenialsfortrump #studentsfortrump pic.twitter.com/GjpabJvQ5s
- Robin Eublind (@iamrobineublind) September 3, 2016This picture of the Trump kids looks like the VHS cover of a late 90s teen horror movie. pic.twitter.com/Q6DYoOC1PR
- pat tobin (@tastefactory) September 3, 2016"Hi, we'd like to add you to our professional network on LinkedIn." pic.twitter.com/hFmtNoAVA5
- Matt Negrin (@MattNegrin) September 3, 2016"I'm sorry Dave. I'm afraid I can't do that" pic.twitter.com/cKJkVkXFSW
- Ben Jacobs (@Bencjacobs) September 3, 2016I don't even have a clever caption. I just know it will be retweeted. I've given up. pic.twitter.com/6skkVv4Nac
- Dave Septemberkowitz (@davelozo) September 3, 2016