WATCH LIVE: Apple unveils the iPhone 12 at its biggest event of the year

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WATCH LIVE: Apple unveils the iPhone 12 at its biggest event of the year
  • Apple's big event where it's expected to unveil the iPhone 12 kicks off Tuesday at 10 a.m. PT/1 p.m. ET.
  • The iPhone 12 is expected to come in four size options and will likely be Apple's first iPhones to support 5G connectivity.
  • Analysts are expecting it to be Apple's biggest iPhone upgrade cycle in years.
  • We'll be updating the live blog below with everything that's announced throughout the event. Refresh for the latest.

September came and went without an iPhone launch, but Apple's anticipated iPhone 12 is finally expected to arrive on Tuesday.

The tech giant's new iPhone lineup will almost certainly be the main attraction at the company's virtual event, which kicks off at 10 a.m. PT and 1 p.m. ET. But there's a chance we may see some other gadgets in Apple's pipeline as well, like a cheaper new HomePod smart speaker.

Apple typically introduces its new iPhones every September, but the company said back in July that it expected supply of its iPhone to arrive several weeks later because of the coronavirus pandemic.

Analysts are expecting the iPhone 12 to be one of Apple's biggest iPhone launches in years, primarily because a larger than usual number of active iPhones around the world are due for an upgrade.

It's that combined with the fact that the iPhone 12 is expected to introduce a number of significant updates like the addition of 5G, a refreshed design, and new size options that makes some analysts believe "supercycle" of upgrades is imminent.

"From start to finish, it's going to be all iPhone," Wedbush Securities analys Daniel Ives said in an interview with Business Insider ahead of Apple's event. "In my opinion, it's the most important product cycle in the last decade for Apple."

We'll be covering Apple's event live as it unfolds. Check out our live blog below for the latest updates.

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Apple is holding its iPhone launch event virtually this year because of the COVID-19 pandemic.

Apple is holding its iPhone launch event virtually this year because of the COVID-19 pandemic.
Apple

That makes it the third virtual event Apple has held this year. Last month, it held a digital event to introduce new Apple Watch and iPad models. Back in June, it hosted a livestreamed keynote to kick of its annual Worldwide Developers Conference.

Hours before Apple's event, notable phone leaker Evan Blass published what he claims are renderings of the iPhone 12 and iPhone 12 Pro.

 

Blass's leaks indicate the iPhone 12 will come in black, blue, green, red, and white, while the iPhone 12 Pro and Pro Max will be available in blue, gold, graphite, and silver. That lines up with another recent report from a leaker known as "Kang."

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Apple's invite for Tuesday's includes the tagline "Hi, Speed," resulting in some speculation that this could be a reference to 5G.

Apple's invite for Tuesday's includes the tagline "Hi, Speed," resulting in some speculation that this could be a reference to 5G.
Apple

For months, rumors and reports have suggested that the iPhone 12 lineup would be Apple's first smartphones to support 5G connectivity.

Daniel Ives, an analyst with Wedbush Securities, estimates that 40% of Apple's installed base hasn't upgraded their phone in three and a half years.

"It's almost the perfect storm of demand for Apple, which is really why it's a supercycle," Ives said to Business Insider.

The network is still far from being widespread in the United States, but Android rivals like Samsung, Google, and others have already launched several 5G devices. Baking 5G into the iPhone 12 could ensure that the phone doesn't seem out of date as 5G networks become more common over the next several years.