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The 10 things in advertising you need to know today

Chipotle

Facebook/Chipotle

Chipotle is losing its luster.

Good morning! Here's everything you need to know in the world of advertising today.

1. Chipotle is losing its luster. Barron's predicts its stock could see a 15% to 20% plunge, unless sales growth suddenly revives.

2. Here's an unofficial ranking of all the presidential campaign logos. From the good, to the acceptable, and the bad.

3. A petition to remove Ellen Pao as Reddit CEO has added more than 100,000 signatures in three days. It now has more than 150,000 signatures in total.

4. Check out these 11 disgusting ingredients you eat every day but food companies don't talk about. Beaver anal secretions, anyone?

5. The 1,200 Microsoft sales staffers offered jobs at AOL are worried the roles won't be around for long. Some Microsoft employees are worried there will be a duplication of roles once Microsoft Advertising's display team is absorbed by AOL.

6. Apple has a surprisingly old-fashioned way for you to request songs on its new Beats 1 radio station. It wants listeners to call in.

7. YouTube's director of engineering for search and discovery has told Business Insider about the "terrifying" moment in 2012 when it changed its entire philosophy. That was when YouTube made watch time, not views, the measure of its success.

8. The company that is supposed to kill Apple just hit a wall. Xiaomi sales have flatlined on a sequential basis.

9. Ad Age's annual report of the 200 leading US ad spenders is out. US ad spending rose just 2% last year.

10. Nestlé has hired Amazon's director of consumables Sebastien Szczepaniak to head up e-commerce, The Drum reports. Szczepaniak is responsible for helping the confectionery company "bring discipline" to its online sales and marketing strategy.