Universal
In a piece of promotional material for the movie, two faces are surrounded by four and five stars from a number of publications. The faces both belong to actor Tom Hardy, who plays the Kray brothers in the movie - identical twins who were the most notorious London gangsters during the 1960s.
But upon closer look, you'll notice a measly two stars from The Guardian hiding in plain sight between the two heads.
We'll give you a hand if you haven't caught it:
Twitter/@benfraserlee
He tweeted his discovery:
Incredible way of making my two star review seem like I didn't hate the film pic.twitter.com/zvOyIxHQ3h
- Benjamin Lee (@benfraserlee) September 8, 2015
It's not clear why Universal included then seemingly tried to bury the 2-star review (the studio did not return BI's inquiries).
Occasionally studios will include blurbs by critics implying that they lauded a film as "a thrill ride" or "sensational" when in fact it was taken out of context and the critic didn't refer to the movie that way (it's usually another aspect of it). But it takes a lot of creativity to place a low star rating in the promotion of a movie.