5 reasons cable companies can survive the age of cord cutting

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cord power cords

Erik de Castro/Reuters

At least some of these cords will survive.

Don't start writing the eulogy for cable companies just yet.

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There have been rampant calls that the end of traditional linear TV is nigh. The fear is over the fact that as more over-the-top options such as Netflix and Hulu have popped up, the number of subscribers to cable has begun dropping in earnest.

This is a dramatic turnaround after decades of subscriber additions and growing fees for content providers.

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According to Credit Suisse analyst Omar Sheikh, the cord cutting doesn't spell doom.

So now that third-quarter earnings for most of the major players on both the service and the content sides have been released, Sheikh compiled five reasons to show that traditional TV can survive.

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