New display technologies tend to make smartphones more expensive.
In the last year, consumers saw the starting price of the iPhone go from $650 to $1,000, simply because Apple switched from an LCD display to an OLED display. Samsung's curved display smartphones have also steadily increased in price over the last several years.
There is no indication of what Samsung's foldable phone might cost, but for reference, Samsung's most expensive phone, the Galaxy Note 8, sells for about $950.
Still, there are many other factors that could factor into the Galaxy X's price, including memory, storage capacity, and external build materials.