Re-connect to recover in 2021In 2020, we saw that relationships at the core of those that have been able to pull themselves through. In 2021, Reboot, refresh, re-energise are going to be t...
Radio: Trends to watch out for in 2021As we enter a brand new year, we want to crystal gaze into what the year holds for us. In today's feature, experts from the radio industry tell us a few big tr...
2020: The Great Indian Balancing Act2020 has almost come to an end, and what a year it has been! As we enter 2021, Megha Tata, Managing Director – South Asia, Discovery Communications takes a loo...
The rise and rise of radioThe last few months have reaffirmed the power and impact of radio. Abraham Thomas, Chief Executive Officer, Reliance Broadcast Network Limited writes how radio...
Re-connect to recover in 2021In 2020, we saw that relationships at the core of those that have been able to pull themselves through. In 2021, Reboot, refresh, re-energise are going to be the mantras for recovery. But that’s not ...
Radio: Trends to watch out for in 2021As we enter a brand new year, we want to crystal gaze into what the year holds for us. In today's feature, experts from the radio industry tell us a few big trends we need to watch out for in 2021.We...
Broadcast industry: Trends to watch out for in 2021With the industry changing at a rapid pace, throwing a new set of challenges every day, experts are hoping that 2021 will be a game-changer that will help them redefine a lot of rules in advertising, with smarter marketing techniques. We spoke to a few industry expe...
LaLiga sponsorship grows by 15% and records revenue of €100 millionThe League onboarded over 35 partners across 15 countries in a pandemic hit 2020. These sponsorships helped LaLiga grow 15% over its previous season and clock in 100mn euros in revenue, an exceptional case where some of the biggest businesses/sporting events were gr...
OOH: What 2021 has in store for the outdoor industryIn this new year, we want to crystal gaze into what the year has in store for the industry. In today's feature, we talk to experts from the out-of-home industry who give us a sense of what one should expect from the OOH industry in 2021.The Covid-19 induced lockdown...
Experiential: The trends to watch out for in 2021As we enter a brand new year, our Trends series will help us crystal gaze into what the year holds for us. In today’s feature, experts from the experiential and live events industry tell us what lies ahead in 2021.The year 2020 was difficult for most mediums but med...
2020: The Great Indian Balancing Act2020 has almost come to an end, and what a year it has been! As we enter 2021, Megha Tata, Managing Director – South Asia, Discovery Communications takes a look at the year gone by and how the Media & Entertainment industry has managed to keep its balance during a t...
The rise and rise of radioThe last few months have reaffirmed the power and impact of radio. Abraham Thomas, Chief Executive Officer, Reliance Broadcast Network Limited writes how radio has reinvented itself, acclimating to the demands of listeners whilst extending the boundaries of content ...