Ecommerce

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Ashmita Gupta
07 May 2024, 10:45

A guide on spotting fake reviews and being a savvy online consumer

A guide on spotting fake reviews and being a savvy online consumer

A guide on spotting fake reviews and being a savvy online consumer

Deceptive endorsements, crafted to manipulate and mislead, can wreak havoc on a business's reputation or send you down a path of buyer's remorse. In 2023 alone, Tripadvisor removed a staggering 1.3 million fraudulent reviews! Another research conducted by the UK government found that 11-15% of reviews in specific product categories were thought to be fraudulent. So, how can you, the savvy online consumer, navigate this minefield of opinions?

India's e-commerce market set to skyrocket as the country's digital economy surges to USD 1 Trillion by 2030
BI India Bureau
28 Apr 2024, 14:14

India's e-commerce market set to skyrocket as the country's digital economy surges to USD 1 Trillion by 2030

India's e-commerce market is projected to cross USD 300 billion by 2030, driven by a growing digital economy and expanding internet user base. Factors such as rising internet penetration, affordability of data prices, and increasing smartphone users contribute to the significant growth. Government initiatives like the National Logistics Policy, ONDC, and digital infrastructure improvements further enhance the e-commerce landscape in India.

Aditya Birla Group's Birla Pivot eyes $1 bn revenue in 3 years
08 Apr 2024, 14:35

Aditya Birla Group's Birla Pivot eyes $1 bn revenue in 3 years

Birla Pivot, a B2B e-commerce platform for building materials of the Aditya Birla Group, is targetting revenue of USD 1 billion in the next three years, according to a top company official. The platform, a business unit of Grasim Industries, has crossed Rs 1,000 crore revenue in its first year of operations in FY24, the company said in a regulatory filing on Monday.