Snapchat Is Exploding In Popularity - It's Even Hotter Than Twitter

Advertisement

For the longest time, the three most dominant social networks were Facebook, Twitter, and LinkedIn. But now, after the company turned down a $3 billion acquisition bid in November and talks of a $10 billion valuation earlier this year, there's no app hotter than Snapchat right now.

Advertisement

There's data to prove it: According to the latest data from ComScore, which was charted for us by Statista, Facebook and Facebook-owned Instagram are the most popular social platforms among users 18-34, but Snapchat is right behind those networks - and actually ahead of Twitter. It's quite the incredible jump when you consider Snapchat's audience penetration has almost doubled in nine months' time, as the company's audience was only 12.1% in November.

20140811 BI_social_Apps

Statista


Complimentary Tech Event
Transform talent with learning that works
Capability development is critical for businesses who want to push the envelope of innovation.Discover how business leaders are strategizing around building talent capabilities and empowering employee transformation.Know More