A $27 million 'trophy' San Francisco mansion a block away from 'Billionaire's Row' is now for sale - see inside

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A $27 million 'trophy' San Francisco mansion a block away from 'Billionaire's Row' is now for sale - see inside
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Open Homes Photography/Business Insider

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The 11,000-square-foot mansion has four stories, eight bedrooms, and six bathrooms.

  • An eight-bedroom mansion in San Francisco's ritzy Pacific Heights neighborhood is listed on the market for $27 million.
  • The home on Pacific Avenue is a rare gem for a few reasons: it's huge, it's in the coveted Pac Heights district, and it bears the design work of dozens of the city's top designers from the 2017 San Francisco Decorator Showcase.
  • A home in the Pac Heights neighborhood this size is a rare find, the home's listing agent told Business Insider.
  • Take a look inside the extravagant mansion.
  • Visit Business Insider's homepage for more stories.

The home on Pacific Avenue in San Francisco's Pac Heights neighborhood is what the home's listing agent calls a "trophy property."

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That quite a statement, but it does make sense for an 11,000-square-foot mansion. It was chosen for the 2017 San Francisco Decorator Showcase, an annual event 42 years in the running where dozens of the city's top designers bring their expertise to a chosen home and turn it into a work of art.

The home is only one of 42 homes out of the hundreds of thousands in the city to have that designation, but it's also a rare listing because of where it's located. The Pac Heights neighborhood is an elite one, coveted by the region's elite and wealthy. This is also where the city's "Billionaire's Row" is located.

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Plus, it's huge. The home has four stories, eight bedrooms, and six bathrooms.

Some potential buyers are design aficionados, others are deep-pocketed and merely looking for a second home to add to their collection, Herman Chan, the home's listing agent on behalf of Golden Gate Sotheby's International Realty told Business Insider. And most were made rich off the tech boom.

Regardless of who eventually snags it, Chan said it likely won't be on the market for long.

"We are one block from Billionaire's Row - that's it, game over," Chan said.

Take a look inside the stunning mansion.

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The price tag for the home on Pacific Avenue in San Francisco is steep but not unheard of in a city where the 1% has made the real estate market their playground.

The price tag for the home on Pacific Avenue in San Francisco is steep but not unheard of in a city where the 1% has made the real estate market their playground.

But there are a few things about the mansion that make it stand out against others.

But there are a few things about the mansion that make it stand out against others.
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First, it's in San Francisco's prestigious Pacific Heights neighborhood, where the median real estate value is $2.02 million according to Zillow.

First, it's in San Francisco's prestigious Pacific Heights neighborhood, where the median real estate value is $2.02 million according to Zillow.

Source: Zillow

"It is the legacy neighborhood," Chan said. "You say Pac Heights, and it's known all around the world."

"It is the legacy neighborhood," Chan said. "You say Pac Heights, and it's known all around the world."
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It's a coveted place to live in the city, with what is known as San Francisco's "Billionaire Row" just a block away.

It's a coveted place to live in the city, with what is known as San Francisco's "Billionaire Row" just a block away.

Read more: Take a tour of San Francisco's 'Billionaires' Row,' where old money and tech execs collide

This is where old money families and tech bigwigs made rich off of the tech boom have hung their hats.

This is where old money families and tech bigwigs made rich off of the tech boom have hung their hats.

Read more: Inside San Francisco's most exclusive neighborhood, where old money rubs elbows with tech billionaires

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The number of homes that ever even hit the market in this neighborhood is fairly small to begin with, Chan said.

The number of homes that ever even hit the market in this neighborhood is fairly small to begin with, Chan said.

But for "a house of this grandeur and this size" to be for sale is even rarer.

But for "a house of this grandeur and this size" to be for sale is even rarer.
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"This is definitely a trophy property, showpiece, showstopper," Chan said.

"This is definitely a trophy property, showpiece, showstopper," Chan said.

That may sound like an exaggeration, but the property actually is in a sense — it was chosen for the 2017 San Francisco Decorator Showcase.

That may sound like an exaggeration, but the property actually is in a sense — it was chosen for the 2017 San Francisco Decorator Showcase.
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It's an event that's 42 years in the running where the city's top designers — 28 of them in 2017 — descend upon a chosen home in the city to transform every room into a work of art.

It's an event that's 42 years in the running where the city's top designers — 28 of them in 2017 — descend upon a chosen home in the city to transform every room into a work of art.

Out of the hundreds of thousands of homes in the city, only 42 have gotten the treatment over the years.

Out of the hundreds of thousands of homes in the city, only 42 have gotten the treatment over the years.
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The furniture isn't included, though Chan said everything is negotiable, but most of the showcase work is still intact in the house.

The furniture isn't included, though Chan said everything is negotiable, but most of the showcase work is still intact in the house.

"What they are essentially paying for is, or getting rather, is 28 top San Francisco designers, tastemakers, who have come in and blessed and anointed the property," Chan said.

"What they are essentially paying for is, or getting rather, is 28 top San Francisco designers, tastemakers, who have come in and blessed and anointed the property," Chan said.
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The home comes with eight bedrooms and six bathrooms spanning four stories.

The home comes with eight bedrooms and six bathrooms spanning four stories.

One of the more special rooms is the Parisian and Audrey Hepburn-inspired living room.

One of the more special rooms is the Parisian and Audrey Hepburn-inspired living room.
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It's decked out in varying shades of emerald green and gold accents.

It's decked out in varying shades of emerald green and gold accents.

Through a doorway off of the green living room is the dining room.

Through a doorway off of the green living room is the dining room.
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It has an intricately detailed ceiling.

It has an intricately detailed ceiling.

And off the dining room is the kitchen, which has been given a modern facelift.

And off the dining room is the kitchen, which has been given a modern facelift.
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There's a good mix of both modern-day aesthetic and turn-of-the-century design.

There's a good mix of both modern-day aesthetic and turn-of-the-century design.

It's a far cry from the typical minimalist, monochrome home aesthetic that's more prevalent in the region's real estate offerings.

It's a far cry from the typical minimalist, monochrome home aesthetic that's more prevalent in the region's real estate offerings.
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"They didn't make it into a white box museum," Chan said.

"They didn't make it into a white box museum," Chan said.

That's especially true with the grand staircase in the foyer and the space's dark wood detailing.

That's especially true with the grand staircase in the foyer and the space's dark wood detailing.
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There's a total of 11,000 square feet of living space in the home.

There's a total of 11,000 square feet of living space in the home.

That much space in the city, let alone in the sought-after Pac Heights district, is a rarity.

That much space in the city, let alone in the sought-after Pac Heights district, is a rarity.
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The home was built in 1906 and has only been home to a few families in its more than 100 years.

The home was built in 1906 and has only been home to a few families in its more than 100 years.

"The house has not been sliced and diced and condo-converted and made into some weird monstrosity," Chan said.

"The house has not been sliced and diced and condo-converted and made into some weird monstrosity," Chan said.
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It was originally built for Julius Mack, a prominent financier in the early 1900s.

It was originally built for Julius Mack, a prominent financier in the early 1900s.

Then it passed to another family that owned it for 50 years.

Then it passed to another family that owned it for 50 years.
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The current owners bought it after the showcase work was done to the mansion. Chan said they fell in love with it immediately.

The current owners bought it after the showcase work was done to the mansion. Chan said they fell in love with it immediately.

Chan said the work done during the showcase was mostly topical, with more extensive renovation and construction done prior.

Chan said the work done during the showcase was mostly topical, with more extensive renovation and construction done prior.
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That's when the property was seismically retrofitted, and permits were upgraded.

That's when the property was seismically retrofitted, and permits were upgraded.

With the extravagant Beaux-Arts design mixed with modern amenities, Chan said buyers are already flocking.

With the extravagant Beaux-Arts design mixed with modern amenities, Chan said buyers are already flocking.
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It's been listed on the market for nine days, but it may not be for long.

It's been listed on the market for nine days, but it may not be for long.

"We've been showing this every single day, which is really weird to me because at this time of year, it's slower and also just this price point is a little more discerning," Chan said.

"We've been showing this every single day, which is really weird to me because at this time of year, it's slower and also just this price point is a little more discerning," Chan said.
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But he said prospective buyers, from design enthusiasts to high-earning tech execs, all have the pocketbook to match the home's asking price.

But he said prospective buyers, from design enthusiasts to high-earning tech execs, all have the pocketbook to match the home's asking price.

"It's not for everyone, but for someone who wants to be the height of couture and fashion and design trends, I mean, this is it," Chan said.

"It's not for everyone, but for someone who wants to be the height of couture and fashion and design trends, I mean, this is it," Chan said.
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