Twitter CEO Linda Yaccarino poses with Paris Hilton in support of Twitter's rebranding to 'X'

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Twitter CEO Linda Yaccarino poses with Paris Hilton in support of Twitter's rebranding to 'X'
Twitter CEO Linda Yaccarino has often posed with celebrities like Miley Cyrus and Rami Malek.Santiago Felipe/Getty Images
  • Twitter CEO Linda Yaccarino posted a picture posing with media personality Paris Hilton.
  • Yaccarino often rubs shoulders with celebrities and previously posted a picture with Miley Cyrus.
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Twitter's new CEO Linda Yaccarino seems to enjoy the company of celebrities and her latest post shows her posing alongside media personality and socialite Paris Hilton.

Yaccarino posted a picture on Twitter, now known as "X," on Tuesday where the two are standing against a large portrait of Hilton and both sporting green printed outfits. It's captioned: "We work. We sliv. We X. @ParisHilton." It's unclear where the picture was taken.

Sliv is a reference to a slang term created by Hilton that's a portmanteau of slaying and living your best life. What Yaccarino means by "We X," is also not clear but is likely a show of support for Twitter's rebrand.

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Twitter's owner Elon Musk has discussed his vision to create an "everything app" called X for months, and finally changed the app's name and iconic blue bird logo to a black "X" on Monday.

Yaccarino was formerly an advertising executive at media giant NBCUniversal for over a decade and was poached by Musk to become Twitter's CEO in June.

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She keeps a crew of high-profile friends, posting images alongside celebrities like Miley Cyrus and Rami Malek on her Instagram, which is now private but was previously seen by Insider.

Yaccarino recently took a moment away from her responsibilities as CEO to praise an Ed Sheeran concert where he was joined by Eminem to perform a rendition of the rapper's "Lose Yourself."

The advertising titan is known for being a trendsetter at work with former employees copying her fashion sense and mannerisms, sources told Fortune.

She's often seen wearing colorful suits, framed glasses, and heels, according to Fortune.

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