TOP STORY
Havas Media Group India adds new businesses worth Rs 750+ crore in Q3
ad-agencies30 Sep 2021, 13:54

Dentsu unveils dentsu Gaming in Asia Pacific: A new solution for brands to better engage with 3 billion gamers worldwide
Dentsu unveils dentsu Gaming in Asia Pacific: A new solution for brands to better engage with 3 billion gamers worldwide
Gaming's ever-increasing influence on culture, coupled with the promise of the metaverse, has created limitless opportunities for marketers and advertisers. Ga...
ad-agencies28 Sep 2021, 17:10

One Impression launches a new platform to help brands solve end-to-end influencer marketing requirements
One Impression launches a new platform to help brands solve end-to-end influencer marketing requirements
Currently, in its beta stage, the platform is designed to solve complex end to end influencer marketing requirements for brands. The platform has been uniquely...
ad-agencies20 Sep 2021, 16:09

Stagwell adds Enormous to its global affiliate network
Stagwell adds Enormous to its global affiliate network
Stagwell has expanded its global affiliate network with the addition of creative agency Enormous. Stagwell and Enormous will collaborate on market-level client...
ad-agencies14 Sep 2021, 09:42

Havas' Mumbai office reports a growth of 150% in 2020-2021, adds new businesses worth over Rs 500 crore
Havas' Mumbai office reports a growth of 150% in 2020-2021, adds new businesses worth over Rs 500 crore
Havas Media Group's Mumbai office has reported a growth of 150% in 2020-2021, on the back of 15+ new account wins. In total, Havas Media Mumbai has added a tot...
ad-agencies03 Sep 2021, 15:37

Dentsu Creative appoints Ajay Gahlaut as Group Chief Creative Officer
Dentsu Creative appoints Ajay Gahlaut as Group Chief Creative Officer
Ajay will report into Amit Wadhwa, Chief Executive Officer (CEO), dentsu Creative India. Ajay Gahlaut resigned from Publicis Worldwide in July, 2020.Dentsu Ind...
ad-agencies31 Aug 2021, 11:31

Anand Bhadkamkar resigns as Dentsu India’s CEO
Anand Bhadkamkar resigns as Dentsu India’s CEO
Today is Anand Bhadkamkar’s last day at Dentsu India. He joined Dentsu India in 2008.Anand Bhadkamkar has resigned from the position of CEO, Dentsu India. Mean...
ad-agencies23 Aug 2021, 11:47

WPP acquires leading AI technology company Satalia
WPP acquires leading AI technology company Satalia
Satalia is a global leader in enterprise AI and one of the UK’s fastest-growing tech companies, It employs more than 80 people across multiple markets in Europ...
ad-agencies20 Aug 2021, 11:15

Havas Media Group India launches an identity-based audience planning platform, Converged
Havas Media Group India launches an identity-based audience planning platform, Converged
Havas Media Group India has launched Converged – an identity-based planning and buying platform that keeps the audience and consumer behaviour at the centre of...
ad-agencies19 Aug 2021, 18:26

Dentsu India CXM to house agencies Sokrati, Fractal Ink Design Studio and Merkle B2B, under one umbrella
Dentsu India CXM to house agencies Sokrati, Fractal Ink Design Studio and Merkle B2B, under one umbrella
Dentsu India brings together Data Transformation, Digital Transformation, and CX Consulting into one unit. Anubhav Sonthalia will lead dentsu CXM in India as i...
ad-agencies13 Aug 2021, 10:15

Interpublic Group of Companies and FCB Group India acquire an equity stake in Kinnect
Interpublic Group of Companies and FCB Group India acquire an equity stake in Kinnect
With Kinnect now part of the family, the Group will be better poised to bring multidisciplinary, integrated digital creative solutions to its clients. This str...
ad-agencies05 Aug 2021, 12:13

With 9.8% growth in H1 2021 revenues, WPP says it has returned to 2019 levels a year ahead of plan
With 9.8% growth in H1 2021 revenues, WPP says it has returned to 2019 levels a year ahead of plan
WPP reported revenue 9.8% growth in H1, LFL revenue up by 16.1% (Q2 26.4%) Shifting business mix: growth areas of experience, commerce and technology represent...
ad-agencies04 Aug 2021, 10:35

Creativeland Asia launches a specialized research division, Crossbow Insights
Creativeland Asia launches a specialized research division, Crossbow Insights
Creativeland Asia has launched Crossbow Insights, a specialised research division. Shalini Sinha, CEO, Consumer Intelligence & Director of Strategy, will spear...
ad-agencies03 Aug 2021, 15:47

S4Capital merges MediaMonks and MightyHive into Media.Monks
S4Capital merges MediaMonks and MightyHive into Media.Monks
S4Capital has merged MediaMonks and MightyHive into Media.Monks. The new brand will be represented by a dynamic logo mark that features MightyHive’s iconic hex...
ad-agencies27 Jul 2021, 11:41

AutumnGrey's Sahil Trehan launches Razorlabs, a marketing technology firm
AutumnGrey's Sahil Trehan launches Razorlabs, a marketing technology firm
Sahil Trehan has kicked off his entrepreneurial journey with RazorLabs, a marketing technology company. Based in Delhi, RazorLabs will be focused on marketing ...
ad-agencies26 Jul 2021, 10:16

Global AdEx will total $669 billion this year, $40 billion more than was spent before the pandemic in 2019: Zenith
Global AdEx will total $669 billion this year, $40 billion more than was spent before the pandemic in 2019: Zenith
Adspend will exceed pre-pandemic peak by 6% this year. Digital advertising to take 58% share of market in 2021, up from 48% in 2019. The average cost of televi...
ad-agencies26 Jul 2021, 09:58

Madison Media acquires Kolkata-based Digital Agency, Crow’s Nest
Madison Media acquires Kolkata-based Digital Agency, Crow’s Nest
Madison Media has fully acquired Kolkata based full service digital agency, Crow’s Nest. Crow’s Nest was founded 14 years ago by Samrat Mukherjee, a well-known...
ad-agencies21 Jul 2021, 18:03

Wunderman Thompson launches Fund Femme to support women and non-binary business founders
Wunderman Thompson launches Fund Femme to support women and non-binary business founders
Wunderman Thompson has launched a new global database of women and non-binary owned businesses to help tackle the gender inequality in the economy. The global ...
ad-agencies20 Jul 2021, 11:14

Zirca launches 360-degree digital solutions provider that customises consumer conversations through insightful data-driven advertising and content
Zirca launches 360-degree digital solutions provider that customises consumer conversations through insightful data-driven advertising and content
Zirca launches a suite of smarter unified solutions Zirca iQ. It includes three proprietary solutions: ConsumeriQ, CreativeiQ, ContentiQ. Zirca iQ, leading the...
ad-agencies13 Jul 2021, 12:24

India and Australia are two of the top year-on-year ad spend growth markets, to witness a surge in ad spends in 2021: dentsu Ad Spend Report
India and Australia are two of the top year-on-year ad spend growth markets, to witness a surge in ad spends in 2021: dentsu Ad Spend Report
India and Australia are expected to see particularly high growth rates in 2021, with the growth expected to exceed pre-pandemic levels in China, predicts dents...
ad-agencies07 Jul 2021, 14:04

86% of Indians are now less prepared to put up with mediocre or ‘satisfactory’ shopping experiences, demand excellence from brands and retailers: Report
86% of Indians are now less prepared to put up with mediocre or ‘satisfactory’ shopping experiences, demand excellence from brands and retailers: Report
In a post-pandemic world, online shopping will account for over half (51%) of retail sales globally with 72% of global shoppers saying that online shopping cam...
ad-agencies02 Jul 2021, 15:16

Dentsu sets out the timeframe for brands to be 'cookie-free' in its new global guide on web tracking and privacy
Dentsu sets out the timeframe for brands to be 'cookie-free' in its new global guide on web tracking and privacy
Cookies have been the backbone of the open internet, but the clock isticking on third-party cookies, and we need to plan for the disruptiontomorrow by rethinki...
ad-agencies26 Jun 2021, 23:56

Cannes Lions 2021: India crosses 2019’s tally by winning 1 metal on Day 5, bringing our total tally to 22
Cannes Lions 2021: India crosses 2019’s tally by winning 1 metal on Day 5, bringing our total tally to 22
On the last day of Cannes Lions 2021, the festival announced Titanium Lions, Independent Agency Track Winners, Independent Agency of the Festival, Creative Mar...
ad-agencies23 Jun 2021, 19:18

Cannes Lions 2021: On Day 3, Dentsu Webchutney brings home 2 Silver Lions
Cannes Lions 2021: On Day 3, Dentsu Webchutney brings home 2 Silver Lions
On Day 3, Dentsu Webchutney won 2 Silvers at Cannes Lions. It won the metals in the Digital Craft and Entertainment categories for The 8-Bit Journo and The Wor...
ad-agencies23 Jun 2021, 15:33

Cannes Lions 2021: On Day 3, India secures 21 shortlists
Cannes Lions 2021: On Day 3, India secures 21 shortlists
Cannes Lions announces its shortlists for Brand Experience & Activation, Mobile, Radio & Audio, Creative Business Transformation, Creative Effectiveness, Creat...
ad-agencies22 Jun 2021, 15:54

Cannes Lions 2021: India gets 8 shortlists on Day 2
Cannes Lions 2021: India gets 8 shortlists on Day 2
On Day 2, Cannes Lions announced shortlists for the Craft and entertainment categories. India got 8 shortlists with Dentsu Webchutney's ‘The 8-bit Journo’ camp...
ad-agencies22 Jun 2021, 14:04

Dentsu India consolidates eight agencies under dentsu Creative, brings digital and PR capabilities together; Amit Wadhwa to lead the new structure as CEO
Dentsu India consolidates eight agencies under dentsu Creative, brings digital and PR capabilities together; Amit Wadhwa to lead the new structure as CEO
Narayan Devanathan is now President - Strategy & Integration for dentsu India & Head - Strategy & Consulting, APAC. Shamsuddin Jasani & Sidharth Rao also get a...
ad-agencies30 Sep 2021, 13:54

Dentsu unveils dentsu Gaming in Asia Pacific: A new solution for brands to better engage with 3 billion gamers worldwide
Dentsu unveils dentsu Gaming in Asia Pacific: A new solution for brands to better engage with 3 billion gamers worldwide
Gaming's ever-increasing influence on culture, coupled with the promise of the metaverse, has created limitless opportunities for marketers and advertisers. Gaming has moved from individual play to s...
ad-agencies14 Sep 2021, 09:42

Havas' Mumbai office reports a growth of 150% in 2020-2021, adds new businesses worth over Rs 500 crore
Havas' Mumbai office reports a growth of 150% in 2020-2021, adds new businesses worth over Rs 500 crore
Havas Media Group's Mumbai office has reported a growth of 150% in 2020-2021, on the back of 15+ new account wins. In total, Havas Media Mumbai has added a total billing of Rs 500+ crore in 2020-2021...
ad-agencies23 Aug 2021, 11:47

WPP acquires leading AI technology company Satalia
WPP acquires leading AI technology company Satalia
Satalia is a global leader in enterprise AI and one of the UK’s fastest-growing tech companies, It employs more than 80 people across multiple markets in Europe, will join Wunderman Thompson Commerce...
ad-agencies13 Aug 2021, 10:15

Interpublic Group of Companies and FCB Group India acquire an equity stake in Kinnect
Interpublic Group of Companies and FCB Group India acquire an equity stake in Kinnect
With Kinnect now part of the family, the Group will be better poised to bring multidisciplinary, integrated digital creative solutions to its clients. This strategic alliance of two very like-minded ...
ad-agencies03 Aug 2021, 15:47

S4Capital merges MediaMonks and MightyHive into Media.Monks
S4Capital merges MediaMonks and MightyHive into Media.Monks
S4Capital has merged MediaMonks and MightyHive into Media.Monks. The new brand will be represented by a dynamic logo mark that features MightyHive’s iconic hexagon. The single brand emphasizes a shar...
ad-agencies26 Jul 2021, 09:58

Madison Media acquires Kolkata-based Digital Agency, Crow’s Nest
Madison Media acquires Kolkata-based Digital Agency, Crow’s Nest
Madison Media has fully acquired Kolkata based full service digital agency, Crow’s Nest. Crow’s Nest was founded 14 years ago by Samrat Mukherjee, a well-known person in the Kolkata marketing and dig...
ad-agencies13 Jul 2021, 12:24

India and Australia are two of the top year-on-year ad spend growth markets, to witness a surge in ad spends in 2021: dentsu Ad Spend Report
India and Australia are two of the top year-on-year ad spend growth markets, to witness a surge in ad spends in 2021: dentsu Ad Spend Report
India and Australia are expected to see particularly high growth rates in 2021, with the growth expected to exceed pre-pandemic levels in China, predicts dentsu's latest Ad Spend Report. The pandemic...
ad-agencies26 Jun 2021, 23:56

Cannes Lions 2021: India crosses 2019’s tally by winning 1 metal on Day 5, bringing our total tally to 22
Cannes Lions 2021: India crosses 2019’s tally by winning 1 metal on Day 5, bringing our total tally to 22
On the last day of Cannes Lions 2021, the festival announced Titanium Lions, Independent Agency Track Winners, Independent Agency of the Festival, Creative Marketer of the Festival, the Young Lions D...
ad-agencies23 Jun 2021, 19:18

Cannes Lions 2021: On Day 3, Dentsu Webchutney brings home 2 Silver Lions
Cannes Lions 2021: On Day 3, Dentsu Webchutney brings home 2 Silver Lions
On Day 3, Dentsu Webchutney won 2 Silvers at Cannes Lions. It won the metals in the Digital Craft and Entertainment categories for The 8-Bit Journo and The World’s Most Reported Trailer campaigns res...
ad-agencies28 Sep 2021, 17:10

One Impression launches a new platform to help brands solve end-to-end influencer marketing requirements
One Impression launches a new platform to help brands solve end-to-end influencer marketing requirements
Currently, in its beta stage, the platform is designed to solve complex end to end influencer marketing requirements for brands. The platform has been uniquely built to work with influencers both directly, or via their managers and talent ...
ad-agencies20 Sep 2021, 16:09

Stagwell adds Enormous to its global affiliate network
Stagwell adds Enormous to its global affiliate network
Stagwell has expanded its global affiliate network with the addition of creative agency Enormous. Stagwell and Enormous will collaborate on market-level clients and global brands looking to connect with the Indian consumer. Stagwell has expanded its global affiliate...
ad-agencies03 Sep 2021, 15:37

Dentsu Creative appoints Ajay Gahlaut as Group Chief Creative Officer
Dentsu Creative appoints Ajay Gahlaut as Group Chief Creative Officer
Ajay will report into Amit Wadhwa, Chief Executive Officer (CEO), dentsu Creative India. Ajay Gahlaut resigned from Publicis Worldwide in July, 2020.Dentsu India has announced the appointment of creative veteran Ajay Gahlaut as Group Chief...
ad-agencies31 Aug 2021, 11:31

Anand Bhadkamkar resigns as Dentsu India’s CEO
Anand Bhadkamkar resigns as Dentsu India’s CEO
Today is Anand Bhadkamkar’s last day at Dentsu India. He joined Dentsu India in 2008.Anand Bhadkamkar has resigned from the position of CEO, Dentsu India. Meanwhile, as Dentsu searches for their new CEO to replace Bhadkamkar, Ashish Bhasin CEO APAC and Chairman Indi...
ad-agencies20 Aug 2021, 11:15

Havas Media Group India launches an identity-based audience planning platform, Converged
Havas Media Group India launches an identity-based audience planning platform, Converged
Havas Media Group India has launched Converged – an identity-based planning and buying platform that keeps the audience and consumer behaviour at the centre of the media process. Through a robust and thoroughly tested data management appro...
ad-agencies19 Aug 2021, 18:26

Dentsu India CXM to house agencies Sokrati, Fractal Ink Design Studio and Merkle B2B, under one umbrella
Dentsu India CXM to house agencies Sokrati, Fractal Ink Design Studio and Merkle B2B, under one umbrella
Dentsu India brings together Data Transformation, Digital Transformation, and CX Consulting into one unit. Anubhav Sonthalia will lead dentsu CXM in India as its Chief Executive Officer (CEO) in addition to serving his current role as CEO,...
ad-agencies05 Aug 2021, 12:13

With 9.8% growth in H1 2021 revenues, WPP says it has returned to 2019 levels a year ahead of plan
With 9.8% growth in H1 2021 revenues, WPP says it has returned to 2019 levels a year ahead of plan
WPP reported revenue 9.8% growth in H1, LFL revenue up by 16.1% (Q2 26.4%) Shifting business mix: growth areas of experience, commerce and technology represented 26% of revenue less pass-through costs in H1. Q2 LFL revenue less pass-throug...
ad-agencies04 Aug 2021, 10:35

Creativeland Asia launches a specialized research division, Crossbow Insights
Creativeland Asia launches a specialized research division, Crossbow Insights
Creativeland Asia has launched Crossbow Insights, a specialised research division. Shalini Sinha, CEO, Consumer Intelligence & Director of Strategy, will spear the consumer insights division. The aim is to bring together creativity, techno...
ad-agencies27 Jul 2021, 11:41

AutumnGrey's Sahil Trehan launches Razorlabs, a marketing technology firm
AutumnGrey's Sahil Trehan launches Razorlabs, a marketing technology firm
Sahil Trehan has kicked off his entrepreneurial journey with RazorLabs, a marketing technology company. Based in Delhi, RazorLabs will be focused on marketing and sales transformation, via a range of smart solutions built to dovetail with ...
ad-agencies26 Jul 2021, 10:16

Global AdEx will total $669 billion this year, $40 billion more than was spent before the pandemic in 2019: Zenith
Global AdEx will total $669 billion this year, $40 billion more than was spent before the pandemic in 2019: Zenith
Adspend will exceed pre-pandemic peak by 6% this year. Digital advertising to take 58% share of market in 2021, up from 48% in 2019. The average cost of television advertising is up by 5% this year, well ahead of its 1% adspend growth rate...
ad-agencies21 Jul 2021, 18:03

Wunderman Thompson launches Fund Femme to support women and non-binary business founders
Wunderman Thompson launches Fund Femme to support women and non-binary business founders
Wunderman Thompson has launched a new global database of women and non-binary owned businesses to help tackle the gender inequality in the economy. The global platform allows consumers to discover, and shop from, women and non-binary busin...
ad-agencies20 Jul 2021, 11:14

Zirca launches 360-degree digital solutions provider that customises consumer conversations through insightful data-driven advertising and content
Zirca launches 360-degree digital solutions provider that customises consumer conversations through insightful data-driven advertising and content
Zirca launches a suite of smarter unified solutions Zirca iQ. It includes three proprietary solutions: ConsumeriQ, CreativeiQ, ContentiQ. Zirca iQ, leading the brightest...
ad-agencies07 Jul 2021, 14:04

86% of Indians are now less prepared to put up with mediocre or ‘satisfactory’ shopping experiences, demand excellence from brands and retailers: Report
86% of Indians are now less prepared to put up with mediocre or ‘satisfactory’ shopping experiences, demand excellence from brands and retailers: Report
In a post-pandemic world, online shopping will account for over half (51%) of retail sales globally with 72% of global shoppers saying that online shopping came to their...
ad-agencies02 Jul 2021, 15:16

Dentsu sets out the timeframe for brands to be 'cookie-free' in its new global guide on web tracking and privacy
Dentsu sets out the timeframe for brands to be 'cookie-free' in its new global guide on web tracking and privacy
Cookies have been the backbone of the open internet, but the clock isticking on third-party cookies, and we need to plan for the disruptiontomorrow by rethinking data strategies today. dentsu international has now launched its the first in...
ad-agencies23 Jun 2021, 15:33

Cannes Lions 2021: On Day 3, India secures 21 shortlists
Cannes Lions 2021: On Day 3, India secures 21 shortlists
Cannes Lions announces its shortlists for Brand Experience & Activation, Mobile, Radio & Audio, Creative Business Transformation, Creative Effectiveness, Creative E-commerce, Sustainable Development and Film and Innovation categories. The jury will announce the resu...
ad-agencies22 Jun 2021, 15:54

Cannes Lions 2021: India gets 8 shortlists on Day 2
Cannes Lions 2021: India gets 8 shortlists on Day 2
On Day 2, Cannes Lions announced shortlists for the Craft and entertainment categories. India got 8 shortlists with Dentsu Webchutney's ‘The 8-bit Journo’ campaign getting 3 shortlists in the Digital Craft category. Famous Innovations saw 2 shortlists for its campai...
ad-agencies22 Jun 2021, 14:04

Dentsu India consolidates eight agencies under dentsu Creative, brings digital and PR capabilities together; Amit Wadhwa to lead the new structure as CEO
Dentsu India consolidates eight agencies under dentsu Creative, brings digital and PR capabilities together; Amit Wadhwa to lead the new structure as CEO
Narayan Devanathan is now President - Strategy & Integration for dentsu India & Head - Strategy & Consulting, APAC. Shamsuddin Jasani & Sidharth Rao also get additional ...