- ‘See Where It Takes You,’
Amazon Prime Video’s new brand campaign highlights the immersive entertainment on the service, and the action it sparks.
- Conceptualized jointly by
AmazonPrime Video and Ogilvy India, the 360-degree campaign will run across TV, Print, Digital and Social channels.
Showcasing two of
“Over the past 5 years, our customers have increasingly looked to us as a trusted friend – one they could rely on to entertain them with some of the best shows and movies across genres and languages,” said Sushant Sreeram, Director – SVOD Business, Amazon Prime Video India. “With users streaming on Prime Video from 99% of India’s pin codes, we take this responsibility seriously, as a service that not only entertains but also inspires. We have constantly worked towards bringing communities and creators together in a manner that ignites fandom and fosters a meaningful communication. Prime Video is the go-to entertainment destination; a place where you don’t just watch your favorite stories, you get immersed in them. Stories that not only entertain but also take viewers on a journey, sometimes of self-discovery and personal inspiration. Our new brand campaign invites customers to get on-board this engaging journey and see where it takes them!”
Conceptualized jointly by Amazon Prime Video and Ogilvy India, the 360-degree campaign will run across TV, Print, Digital and Social channels.
Ad Film Director - Shashanka Chaturvedi
Production House: Good Morning Films
Agency Partner: Ogilvy India