Now that the Georgia runoffs are over, Facebook is reinforcing its ban on political ads from users in the state
Georgiafollowing the runoffelections on Wednesday.
- Georgia now joins the rest of the US in Facebook's nationwide ban of all political ads. There is no mention of when this might be lifted.
- Facebook temporarily allowed political ads in Georgia on December 16 before the runoffs began as feedback from experts and advertisers said ads were a tool of information.
- Facebook said users should post "organically" and run ads that weren't related to
politics, social issues or elections.
Facebook announced Tuesday it will ban all political advertising in Georgia again following the runoff elections in the state on Wednesday.
The social media platform said in a blogpost Georgia users would re-join the rest of the US in the nationwide political ad ban, which was implemented after the presidential election on November 3.Facebook temporarily lifted the pause in Georgia on December 16 before the runoff elections kicked off. It did so to allow political information to reach more voters in the state. But the ban remained in place for the rest of the country.
But now the Georgia runoffs have come to a close, Facebook wants the state to fall back under the US-wide political ad ban. This means any ads about the Georgia runoffs would be stopped, even those from advertisers who were previously allowed to run political ads about the state's elections.The
"Following the Georgia runoff election, starting early January 6, 2021, we will no longer allow ads about the Georgia runoff elections on our platform in line with our existing nationwide social issues, electoral or political ads pause," the tech giant said in the blogpost published Tuesday.Read more: We asked 16 leaders from the likes of Facebook, Darktrace, and Revolut to share how the pandemic influenced their personal and professional plans for 2021 "Any ads about the Georgia runoff elections will be paused and advertisers will no longer be able to create new ads about social issues, elections, or politics," it added.
Facebook encouraged users to post "organically" and run ads that weren't related to politics, social issues or elections.
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